At NobiNobi, there's no such thing as a typical profile! First and foremost, we're looking for entrepreneurs capable of flying the banner's colors, with a commercial spirit and a passion for the restaurant business. Whether you come from a restaurant background or not, we'll consider any profile, provided your project has been studied and thought through! Experience in management and running a profit center is preferable, although these items are covered during franchisee training in our restaurant schools.

Join NobiNobi in 4 points

Quality and originality: NobiNobi makes a point of selecting quality products and controlling its supply chain with specialists in Asian products. 🌟 Japan often rhymes with sushi, but NobiNobi doesn't offer sushi, but an original menu featuring Yakisoba, Bao and Bubble-Tea. 🧋 A strong, identifiable visual concept: the restaurants have been designed with our customers in mind. Enter NobiNobi, and you'll have a good time in a setting reminiscent of the streets of Japan, a little moment of escape and enjoyment. ✈️ Speed of service: At NobiNobi, all processes are designed to be accessible to everyone! No wokers, chefs or anything else: everything has been simplified and designed to delight your future customers with a very fast service time, which is a very strong competitive advantage in today's market! ⏱️

Nobi Nobi

Japanese street food

Financial Plan

Deposit

The amount you need to secure the necessary loans.

£120,000

Total investment

Total amount required to open the franchise, including entry fees (£30,000)

£350,000

Average annual turnover

Average annual revenue

£900,000

The Concept

Year of creation: 2014
Locations throughout France: 12
Average age of franchisees: 38 years old

NobiNobi, Be Nobi, Be Happy

NobiNobi was born in Bordeaux in 2014 under the impetus of Sing-Lee Ly, a passionate fan of Asian cuisine. The restaurant quickly became a success, thanks to an original menu that bucked the sushi trend of the day.

At NobiNobi, no sushi, but Yakisoba, Katsu Curry, Bao Burger and it works! In 2018, on the strength of this success, the brand opened its 1st drive-through in Le Haillan, followed by branch openings in Sainte-Eulalie, Fargues Saint Hilaire and Libourne.

In 2021, 2 franchisees join the adventure with the openings of Marseille Grand Littoral and Paris Oberkampf. 2023 marks the real launch of NobiNobi’s development, with 7 openings and 4 projects in the pipeline for early 2024.

The NobiNobi concept is based on taking customers on a journey to Japan, with a carefully designed décor and, above all, an explosion of flavours that will take their taste buds on a journey!

A quick look at your future franchise?

Nos équipes s'engagent au quotidien afin de porter haut les couleurs de l'enseigne.

Main Questions

The rise of Asian street food: For years, Asian street food has been constantly growing and evolving, because it combines what customers are looking for: quality, speed and balance.

After the strong Thai period, Japan is THE culinary trend of the moment!

At NobiNobi, there’s no such thing as a typical profile!

First and foremost, we’re looking for entrepreneurs capable of flying the banner’s colors, with a commercial spirit and a passion for the restaurant business.
Whether you come from a restaurant background or not, we’ll consider any profile, provided your project has been studied and thought through!
Experience in management and running a profit center is preferable, although these items are covered during franchisee training in our restaurant schools.

Quality and originality: NobiNobi makes a point of selecting quality products and controlling its supply chain with specialists in Asian products. 🌟
Japan often rhymes with sushi, but NobiNobi doesn’t offer sushi, but an original menu featuring Yakisoba, Bao and Bubble-Tea. 🧋
A strong, identifiable visual concept: the restaurants have been designed with our customers in mind. Enter NobiNobi, and you’ll have a good time in a setting reminiscent of the streets of Japan, a little moment of escape and enjoyment. ✈️
Speed of service: At NobiNobi, all processes are designed to be accessible to everyone! No wokers, chefs or anything else: everything has been simplified and designed to delight your future customers with a very fast service time, which is a very strong competitive advantage in today’s market! ⏱️