Swedish karaoke operator Moyagi has told Propel it plans to grow the Lucky Voice brand after buying the business out of administration in a pre-pack deal announced in early October, with investment going into both its venues and its technology platform. The plan comes ahead of a wider expansion push, Propel reported on 27 October 2026.
Moyagi acquired Lucky Voice’s Soho, Holborn and Liverpool Street venues, the brand, its intellectual property, its software platform and its Dubai franchise through a pre-pack administration. The sale was completed by joint administrators at Interpath, and the buyer was Asobi Group, a wholly owned subsidiary of Moyagi Group. Lucky Voice has operated since 2005 and offered private karaoke rooms for between two and 30 people.
How the administration unfolded
Lucky Voice’s directors reviewed their options after a decline in trading over the previous 12 months, which Interpath linked to challenging consumer conditions and rising operating costs. With no solvent solution available, they placed the company into administration. The Soho, Holborn and Liverpool Street venues transferred to Moyagi. The Brighton, Waterloo and Islington sites closed with immediate effect, resulting in 53 redundancies. Law firm DWF said 59 staff would transfer to the new owner.
What Moyagi says it will do
Moyagi told Propel that investment will be directed into both the Lucky Voice venues and its technology platform, ahead of a wider expansion push. The free section of the Propel story does not give an investment figure, a site target or a timetable for new openings. Brit Brief reported that bookings at the three remaining venues would be honoured, while customers holding bookings at the three closed sites would not receive refunds from the business.
The pressures the administrators described
Steve Absolom, managing director at Interpath and joint administrator, said the wider night-time economy continues to face “significant headwinds”. He pointed to rising employment costs, elevated energy bills and a consumer who has become more selective about discretionary spending, the same pressures facing operators across the leisure franchises in the UK.
He said Lucky Voice had been one of the most recognisable names in the UK’s nightlife scene for two decades and that the sale secured a future for the brand and three venues. The administrators’ priority was supporting staff at the closed sites with redundancy claims.
Good to know
A pre-pack administration is a sale of a business arranged before the administrators are appointed and completed immediately afterwards. In this case the buyer took three of six venues, and the other three closed.
What comes next
Moyagi’s stated direction is investment in venues and platform, and the free section of the Propel story gives no figures. The Dubai franchise came with the deal, which gives the brand an existing overseas franchise relationship alongside its three London sites. Lucky Voice had also previously run pods inside Tiger Tiger venues in cities including Manchester and Cardiff, according to Brit Brief.
Absolom said the administrators’ aim was a smooth transition of the continuing sites to Moyagi. Any new sites or format changes would be announced by Moyagi, and none were named in the sources seen.
