A record winter for Paradox Museum worldwide

February set a record with more than 150,000 visitors worldwide. Paris welcomed more than 35,000, and venues such as London, Barcelona and Miami recorded exceptional numbers. Paradox Museum Helsinki opens its doors to overwhelming success
Events in March 2025
Opened in March 2025, Helsinki surpassed 15,000 visitors in three weeks. The franchisee has a background in tourism and hospitality, making the venue a benchmark in Scandinavia. London reaches 200,000 tickets sold in six months
Success in April 2025
The London venue has surpassed 200,000 admissions in six months, thanks to an experienced leisure franchisee and a great response from local and international audiences.
Paradox Museum Franchise
Paradox Museum is an internationally renowned brand that redefines the traditional museum concept by offering interactive exhibitions, combining entertainment, education and visual storytelling. With over 3 million visitors in 12 international locations – including Miami, Paris and Shanghai – it is one of the leaders in edutainment and experiential tourism.
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L’Express Franchise is a key player in the franchise ecosystem. More than just a platform connecting franchisors and franchise candidates, we are also a dynamic media outlet. Every day, we deliver inspiring content: articles, podcasts, videos, white papers, and more. Our ambition? To answer every question future franchisees might have, and put the franchise world within your reach.

