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Monkey Puzzle Day Nurseries

Non-Client of L'Express FranchiseA business where children come first

Financial Plan

Liquid capital

The amount you need to secure the necessary loans.

£200,000+

Total investment

Total Investment to launch the business, including initial fees (Not disclosed)

Not disclosed

The Concept

Year of creation
2002
Implantations
70+

The UK's largest franchised nursery group and the first to franchise full-day childcare, with over 70 settings nationwide.

A Monkey Puzzle franchise is a full-day nursery, and the group is the undisputed market leader in franchised childcare in the UK.

Mark and Rebecca Crosby opened the first Monkey Puzzle nursery in Hertfordshire in March 2002, and the brand has since grown to over 70 nurseries across the UK, each delivering childcare and early years education. The company brings over 30 years of experience in early years education and was the first in the country to franchise full-day childcare.

Why Choose the Franchise Monkey Puzzle?

Multi-site ownership is the norm rather than the exception, and the company works with both new and existing franchisees to open additional nurseries nationwide.

Support runs from location selection through to ongoing operations, covering property acquisition, nursery design, training, policies, marketing and business reviews. Franchise partners receive an exclusive territory.

The company is explicit about who it wants: driven individuals with the financial capacity and commitment to grow a nursery business. Its partners come from varied backgrounds, including people transitioning from corporate careers and those drawn to a sector with enduring demand.

Childcare is positioned as resilient rather than fashionable. Despite well-documented pressures on the sector, the company argues that demand remains consistent and that the industry continues to show long-term stability.

monkey puzzle day nurseries logo with red monkey mascot

Frequently Asked Questions

Yes, with opportunities available nationwide and the company actively working with both new and existing franchisees to open additional nurseries. It seeks driven individuals with the financial capacity and commitment to grow a nursery business, and partners come from varied backgrounds including corporate careers.

The company’s own investment page states that £200,000 or more in liquid capital is required. It does not publish an initial franchise fee or a total setup figure. Figures circulating on franchise directories, including a £40,000 plus VAT fee and total setup of £550,000 to £650,000, are not confirmed by the company and should be verified directly.

Not necessarily, though the sector is regulated and a qualified nursery manager is required. The company’s franchise partners come from all walks of life, with the common thread being a desire to build a meaningful business rather than prior early years experience.

Support from location selection through to ongoing operations, covering property acquisition, nursery design, comprehensive training, operational policies, marketing and regular business reviews, backed by the company’s expert team.

Over 70 across the UK. The first opened in Hertfordshire in March 2002, and the group describes itself as the undisputed market leader in the franchised nursery sector and one of the largest nursery groups in the country.

Yes, and many owners do. The company highlights the proportion of its franchisees running two or more nurseries and works with existing partners to open additional settings, so multi-site growth is an expected route rather than an exception.

Childcare is one of the UK’s most resilient and consistently in-demand sectors, noting that despite its challenges the industry continues to demonstrate long-term stability and growth.

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