Fresh Car Valeting

Non-Client of L'Express FranchiseValeting at the customer's door

Financial Plan

Liquid capital

The amount you need to secure the necessary loans.

From £5,000

Total investment

Total Investment to launch the business, including initial fees (Included in the contribution)

From £5,000

Average annual revenue

A snapshot of yearly performance

£30,500 for a single van

The Concept

Year of creation: 2015
Implantations: 80+

The UK's largest mobile car valeting network, where the van goes to the customer and the franchisor guarantees a turnover floor.

A Fresh Car Valeting franchise is a mobile car valeting business, and the company describes itself as the UK’s largest professional mobile car valeting operation.

The network runs to over 80 franchisees across the UK, Ireland and Northern Ireland, serving more than 60,000 customers, with over 20,000 new customers joining in the past twelve months. Fresh Car specialises in mobile car care, covering valeting, detailing and car bodywork repairs, delivered wherever the customer’s vehicle is rather than from a site.

Why Choose the Franchise Fresh Car Valeting?

The entry point is low and the company is specific about what it buys. Franchisees make an initial contribution towards the van, equipment, consumables, chemicals, uniform, business cards, flyers and digital marketing. Depending on the area, Fresh Car may consider part financing, in which case the minimum contribution covers consumables, equipment and some working capital.

The most distinctive term is the franchise guarantee policy: no fees are payable in any month where a franchisee turns over under £2,000. That places a floor under a slow month in a way few franchise agreements do.

No automotive background is required. The company states it takes on car enthusiasts and people with limited or no experience alike, putting both through a comprehensive training scheme, and assigns a Franchise Support Manager who conducts regular check-ins on the business.

Marketing runs at network level, through UK-wide television, radio and digital campaigns, a page for each franchisee on the Fresh Car website, and Google Ads campaigns.

The model scales through vans rather than sites. Franchisees can rent a van from the company and build a fleet with no additional franchise costs, employing valeters as the business grows. Fresh Car also runs regular meet-ups and social events for its franchisee community.

Alongside valeting, the company operates a separate SMART repair franchise covering mobile car body repairs, which it advertises with no extra fees for existing franchisees.

The Concept Questions

Frequently Asked Questions

Yes, and no automotive background is needed. Fresh Car states that it takes on car enthusiasts and people with limited or no experience alike, and puts both through a comprehensive training scheme. Each franchisee is assigned a Franchise Support Manager who carries out regular check-ins. Territories are available across the UK and Northern Ireland.

Yes. Franchisees can rent vans from the company and operate a fleet with no extra franchise costs, recruiting valeters as the business grows.

Yes. The company runs a separate SMART repair franchise covering mobile car body repairs, advertised as a scalable model with no extra fees. Existing valeting franchisees can add it, and it is also available as a standalone opportunity.

A comprehensive training scheme covering the skills needed to work as a mobile car valeting specialist, designed to suit both people from an automotive background and those with little or no experience. Training is followed by ongoing support, with a Franchise Support Manager assigned to each franchisee for regular check-ins on the business and its development.

Across the UK, Ireland and Northern Ireland. The network currently has over 80 franchisees and serves more than 60,000 customers, with over 20,000 new customers joining in the past twelve months. The company notes that it cannot provide visa or sponsorship support, including self-sponsorship routes, for franchise applicants.