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ChipsAway

Non-Client of L'Express FranchiseMobile car scratch, dent and scuff repair from a van.

Financial Plan

Liquid capital

The amount you need to secure the necessary loans.

From £20,000 plus VAT

Total investment

Total Investment to launch the business, including initial fees (Not disclosed)

£29,995 plus VAT

The Concept

Year of creation
1994
Implantations
Around 200 franchisees in the UK

Mobile SMART repair for scratches, scuffs and dents, run from your own van

ChipsAway repairs everyday car damage, such as paintwork scratches, bumper scuffs, minor dents and alloy wheels, using SMART repair (small to medium area repair technology), usually from a mobile workshop at the customer’s home or workplace. The brand started in the USA and was launched in the UK in 1994. In 2008 it was acquired by Franchise Brands, the group that also owns Metro Rod, Ovenclean and Barking Mad.

ChipsAway describes itself as the largest SMART repair network in the UK, with around 200 franchisees, and generates customer enquiries centrally through national TV and online advertising. Some franchisees grow into multi-van businesses or move into their own Car Care Centres.

A van-based start, with no repair experience needed

Most franchisees start with a single van in an exclusive territory profiled to match their customer base. Initial training lasts four weeks at ChipsAway’s IMI-accredited facility, plus an extra week of paint and dent training and further advanced training over the first six months. The company states that more than 90% of its network had no previous industry experience.

The package includes repair equipment, around three months of start-up stock, a CRM system, an all-weather marquee, uniform and stationery, with ongoing technical, sales and marketing support from head office. ChipsAway states that it is a full member of the BFA; franchisees hold a licence to trade under the brand in their area.

chipsaway logo teal and orange tagline

Frequently Asked Questions

The initial ChipsAway franchise costs £29,995 plus VAT, covering training, initial equipment and the franchise fee. ChipsAway states that, through its pricing options, you need from £20,000 plus VAT of your own funds to start. It does not publish its ongoing management fee.

All the repair equipment, around three months of start-up stock, a CRM system and computer, an all-weather marquee, uniform and stationery, a four-week training course, an exclusive territory, a launch marketing package and leads from national advertising, according to ChipsAway.

ChipsAway does not publish an average. It states that its model offers the opportunity to turn over £80,000 or more a year, based on existing franchisees. It also says the average franchisee received leads worth over £150,000 in 2023, a figure based on head-office enquiries multiplied by its average repair value rather than on revenue. At the top of the network, the owner of its largest Car Care Centre turns over around £1 million a year.

No. ChipsAway provides full training and states that more than 90% of its network had no previous experience of the industry, and that most franchisees had never been self-employed.

A four-week initial course at its IMI-accredited facility, covering technical repairs, alloy wheels and Supagard, sales and marketing, and its CRM system. This is followed by an extra week of paint and dent training and advanced training during the first six months

Yes, in part. ChipsAway runs national TV and online advertising that generates enquiries for the network, and also trains franchisees to build their own local customer base.

ChipsAway states that it still has many territories available nationwide, despite being the largest SMART repair network in the UK. Each franchisee receives an exclusive, profiled territory.

ChipsAway started in the USA and was launched in the UK in 1994. It has been owned since 2008 by Franchise Brands, which also owns Metro Rod, Ovenclean and Barking Mad.

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