L’Express Franchise will attend the Multi-Unit Franchising Conference (MUFC) from March 24-27, 2026 in Las Vegas. Recognized as the largest event dedicated to multi-franchising worldwide, the MUFC gathers franchisors, multi-unit owners, operators, and industry leaders to discuss growth strategies, innovations and best practices in the franchising ecosystem.
A Major Event for Multi-Unit Franchising
Since its first edition in 2010, the Multi-Unit Franchising Conference has grown into one of the industry’s key events gathering entrepreneurs who operate multi-franchise locations or invest in several brands. What started as a niche event for multi-unit operators has evolved into a three-day conference attracting thousands of attendees and hundreds of sponsors and exhibitors. Over the years, the MUFC has become a reference for sharing best practices, insights, innovations, and identifying emerging trends in the franchise industry.
Growth and Networking Take Centre Stage
This year’s event promises a packed agenda of connection, learning, and practical insights dedicated to multi-unit operators at every stage of their entrepreneurial journey. The conference will focus on “topics that go beyond theory to solving real-world challenges, driving operational efficiency and leveraging the latest technology.”
Attendees can look forward to a lineup of keynote speakers including world-class magician and former NFL Pro Bowl player Jon Dorenbos, award-winning entrepreneur and customer experience expert Brittany Hodak, or franchise leader Greg Flynn, founder of one of the world’s largest franchise groups. They will bring their unique perspectives on leadership, innovation, and business performance in the context of franchising.
L’Express Franchise on Site in Las Vegas
L’Express Franchise will be on the ground at MUFC 2026 to connect with franchisors, multi-unit operators, and industry experts from around the world. Our team looks forward to discovering emerging brands, sharing insights on growth strategies, and building meaningful connections across the franchise community. Attending the conference reflects L’Express Franchise’s commitment to staying at the forefront oftrends and opportunities shaping the future of franchising.
