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Dish'd,
Virtual Brands Never Tasted So Good!
Dish’d was launched in 2023 with a simple idea: help food businesses grow by making better use of their kitchen capacity through delivery-only virtual brands. The business operates in the fast-growing food delivery and virtual brand space, creating brands that existing restaurants, takeaways and dark kitchens can run alongside their own brand.
The idea came from the founders’ own experience in food and hospitality, where they saw how much kitchen capacity was going to waste and how powerful delivery platforms had become.
Dish’d’s DNA is all about great food, smart systems and strong partnerships, with a strong focus on creating popular brands, simplicity and consistency. Its growing brand portfolio includes Eugreeka!, Leb + Nom and Wingology, each designed to perform strongly on delivery platforms and appeal to different customer tastes.
What makes Dish’d different is how easy it is to get started – no dine-in space, no major refit, just ready-to-run brands with full support across menus, marketing and delivery apps.
Dish’d has grown quickly across the UK with an expanding network of 70 partner kitchens and a highly experienced central team. The goal is to continue expanding nationwide, launch new brands, and to help more independent food businesses to grow their sales and profits.


The food delivery and virtual brand sector is one of the most exciting and fast-moving areas in hospitality right now. More people than ever are ordering food online, driven by convenience, busy lifestyles and the huge reach of Deliveroo and UberEats.
Virtual brands have made it easier to get started, with lower upfront costs and fewer overheads compared to traditional dine-in restaurants. You don’t need a new prime high-street location or a large front-of-house team, which makes the model more affordable, flexible and scalable.
It’s also a great space for innovation, as menus can be updated quickly and brands can respond fast to food trends and customer demand. With strong repeat orders and continued growth in online food ordering, the sector offers real long-term opportunity and appeal for entrepreneurs
We’re looking for quality-focused owner-operators who take pride in their food and day-to-day operations. Ideal franchise applicants are existing restaurant, takeaway or dark kitchen operators who understand the importance of consistency, food standards and customer satisfaction. You don’t need franchising experience, but you do need to be hands-on, disciplined, and willing to follow proven systems.
We value partners who care about detail, work well with structure, and are committed to delivering high-quality food every time. Most importantly, we look for long-term partners who want to grow with us. Many of our existing partners have multiple locations with us.
La franchise est présente dans d’autres pays, tenté(e) par une aventure internationale ?




Deposit: 70 k€