Meet our US Team

As Deputy Head of Communications & Social Media, I help define and drive L'Express Franchise's international communications strategy, working closely with the Social Media Managers across our different markets. I oversee the growth of the brand's visibility, awareness and reach in the USA, UK, Spain, LATAM and Italy, targeting both B2B and B2C audiences.

Bryan Pirolli is an international communication specialist who has supported storytelling for brands including Expedia, the International Baccalaureate, the Netherlands Foreign Investment Agency, and Stripe. As a journalist, he has appeared in CNN, DK Eyewitness, Thrillist, and Time Out covering innovation, lifestyle, and sustainability topics around the world.

Lauren Ward is a freelance writer with more than a decade of experience covering small business and personal finance. Her work has been featured in national publications and by major financial brands, including SoFi, Prosper, and Quicken Loans. Previously, she worked at the Federal Reserve Bank of Richmond.

Gary Parkinson is a freelance writer with over 10 years of professional experience. He works with PostMedia, creating editorial bylines syndicated through national media outlets. He also works with marketing teams, stepping in as a content marketing strategist to bring branded stories to market.

As Managing Director North America at L'Express Franchise, I lead the brand's commercial development across the United States and Canada. My goal is to support franchisors in their expansion by connecting them with targeted visibility, qualified operator partners, and media expertise that drives lasting growth.

As Managing Director North America at L'Express Franchise, I lead the brand's commercial development across the United States and Canada. My goal is to support franchisors in their expansion, connecting them with targeted visibility, qualified operator partners, and media expertise that drives lasting growth.

As CTO, I oversee all of the company's technology decisions, ensure the quality and performance of our IT systems, and drive innovation to support the company's growth and digital transformation. I coordinate technical teams to develop efficient, secure solutions tailored to market needs.