Franchising SoCoo’c

Leading manufacturer and distributor of fitted kitchens

The possibilities for kitchen design are endless with SoCoo'c, where innovative design meets practical functionality. It's a dynamic brand with opportunities to open a SoCoo'c store.

  • £2,30 M

    Expected revenue after 2 years

  • £300 k

    Total investment

  • £60 k

    Min. personal contribution

  • 204

    Locations

  • Franchise So Cooc 18

    SoCoo'c, Become a kitchen designer like no other

    Presentation

    Since 2007, the SoCoo’c concept has been shaking up the market by simplifying and demystifying the purchase of a kitchen. By placing clarity and transparency at the heart of the purchasing process, our staff are committed to making specialist cuisine accessible to as many people as possible.

    SoCoo’c is backed by the Fournier Group, a 100% French company founded in 1907 and renowned for its exceptional expertise. All the company’s kitchens are manufactured in Thônes, Haute-Savoie.

    As the 4th largest chain in the market in terms of network size, SoCoo’c aims to reach a network of 250 sales outlets in the long term. With a mixed branch/franchise network, the brand opens more than 10 stores a year. The SoCoo’c concept covers the whole of France, from Lille to Nice, via Bordeaux and Strasbourg. This brand stands out thanks to its accessible prices, making its offer attractive to a wide public, while drawing inspiration from the methods of mass retailing.

    The kitchen market in figures :

    • Sales of €4.23 billion by 2022
    • 17.2% growth between 2019 and 2022
    • +10 growth for the SoCoo’c franchise by 2022

    What appeals to SoCoo’c franchisees is the new Made In France concept, personalized coaching and a transparent sales method.

    Become a SoCoo’c franchisee and take part in an innovative entrepreneurial adventure!

    • 2007

      Year of creation

    • 204

      Locations throughout France

    • 45 years old

      Average age of franchisees

    Franchisors and franchisees speak out

    • Rencontrez Arnaud Allantaz, Directeur d’enseigne

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      Parole de franchiseur
      Photo Arnaud Franchise SoCoo'c
    • REPLAY E-SALON SOCOO'C

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      Interview de Arnaud Allantaz lors de la 2ème edition du e-salon
    • Rencontrez Hervé Hornain, Responsable du développement franchise et Virginie Cros, Responsable Communication

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      Photo hervé hornain et virginie cros Franchise SoCoo'c
    • Rencontrez Johann Perrin, Responsable Réseau Franchise

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      Photo Johann Perrin Franchise SoCoo'c
    • Rencontrez Alexandra Wallet Treguier, Multi-franchisée

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      Photo Alexandra Franchise SoCoo'c
    • Rencontrez Cédric Masse, Franchisé

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      Photo Cédric Franchise SoCoo'c

    Key information

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    Profiles sought

    Passionate about customer relations, challenges and management, our future franchisee must have a passion for home improvement and the ability to unite, motivate and build loyalty.

    But above all, we’re looking for people with a commercial spirit, from all walks of life, not necessarily from the world of cooking. Opening a SoCoo’c store means making a long-term commitment to a rewarding professional and human adventure.

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    Join SoCoo'c in 3 points

    • A serious brand that doesn’t take itself too seriously! SoCoo’c is above all a state of mind. Fresh, quirky and sparkling, without forgetting our expertise and customer satisfaction! ☀️
    • A French brand that’s got it all! 100% of our furniture is made in Thônes, in the heart of the Haute-Savoie mountains 🇫🇷
    • A brand that supports its franchisees! We’re with you every step of the way, providing expertise right up to the opening of your store…and beyond! 🌟
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    Sector assets

    The fitted kitchen sector has been booming for several years, with +17% growth between 2019 and 2022.

    Today, even though the market is tending to stabilize, SoCoo’c is continuing its development and has opened 16 stores in 2023, one of the strongest dynamics in its sector 🚀

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    Key figures

    60k €

    Input

    15k £

    Entrance fee

    300k €

    Total investment

    2.3M €

    C.A. in three years

    A quick look at your future franchise?

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    Des cuisines Made in France qui ont tout bon !

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