McDonald’s
Financial Plan
Liquid capital
The amount you need to secure the necessary loans.
Total investment
Total Investment to launch the business, including initial fees ($45,000)
Average annual revenue
A snapshot of yearly performance
The Concept
McDonald’s is one of the world’s largest quick-service restaurant (QSR) franchise brands, known for hamburgers, fries, Chicken McNuggets, breakfast products, beverages and the Big Mac. Founded in 1940, the company has developed a globally standardized restaurant system while allowing menus and marketing to adapt to local markets. Its franchise model combines restaurant operations by independent franchisees with McDonald’s control over much of the underlying real estate and restaurant system.
McDonald’s operates an exceptionally franchise-heavy system. At the end of 2025, the company had 13,706 restaurants in the U.S., approximately 95% of which were franchised. Globally, McDonald’s had 45,356 restaurants, with approximately 95% franchised. The company says it looks for owner-operators with strong leadership, financial and business-management skills and the ability to operate multiple restaurants.
McDonald’s franchise ownership is also relatively hands-on. New candidates generally complete a 6–12 month training program, must be willing to relocate and are expected to devote their full-time efforts to the business. McDonald’s says 90%+ of its U.S. franchise owners have two or more restaurants, highlighting the importance of multi-unit operating capability.

Frequently Asked Questions
How much does it cost to open a McDonald’s franchise?
There is no single published investment figure for a U.S. McDonald’s franchise because the typical opportunity for a new franchisee involves acquiring an existing restaurant. The purchase price and required investment vary according to the specific restaurant and market. McDonald’s states that actual costs are determined when a qualified candidate is offered a particular restaurant.
McDonald’s requires candidates to have at least $750,000 in non-borrowed, unencumbered personal funds, plus at least $100,000 in working capital for each restaurant. A recommended $75,000 relocation reserve is additional.
What financial requirements does McDonald’s have?
McDonald’s currently recommends that candidates demonstrate at least $750,000 in net, non-borrowed and unencumbered personal funds. The company does not count foreign-held funds toward this requirement, and home equity is only considered after the $750,000 threshold has been met through other sources.
McDonald’s also says it does not allow partnerships or investors under its standard franchise process. The applicant is expected to have the financial resources personally and to be actively involved in operating the business.
What are McDonald’s royalty and advertising fees?
McDonald’s current franchise materials list a 4% service/royalty fee based on gross sales. Franchisees also contribute at least 4% of gross sales to advertising and promotion.
In addition to these fees, franchisees have occupancy costs, including rent, property taxes, insurance and maintenance. McDonald’s conventional franchise agreements generally have a 20-year term, although terms can vary according to the FDD and specific arrangement.
How many McDonald’s locations are there in the U.S.?
At the end of 2025, McDonald’s had 13,706 restaurants in the United States, of which approximately 95% were franchised. The U.S. is McDonald’s largest individual market.
Worldwide, McDonald’s had 45,356 restaurants across more than 100 countries at the end of 2025, with approximately 95% of the system franchised.
Can a first-time franchisee buy a McDonald’s?
McDonald’s does not require every applicant to have previously owned a McDonald’s, but it looks for candidates with business and financial-management experience, leadership skills and experience managing teams. Candidates must also complete a comprehensive 6–12 month training program before purchasing a restaurant.
The system is particularly oriented toward multi-unit operators. McDonald’s says more than 90% of its franchise owners operate two or more restaurants, and it seeks individuals capable of operating multiple locations. This makes the opportunity substantially more demanding than a typical single-unit franchise.
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