icon / 24x24 / ic24-trending-up

Most searched right now

Starbucks Franchise: Why You Can’t Own One and What to Do Instead

3 Min. reading time
cozy neighborhood starbucks storefront in brick building

The idea of owning a Starbucks franchise is a dream of many entrepreneurs, and it’s hard to blame them. Starbucks is one of the most recognizable brands in the world, with more than 40,000 stores in 88 global markets. 

However, you can’t buy a Starbucks franchise in the traditional sense. All Starbucks standalone locations, such as those found in shopping centers or strip malls, are corporately owned. 

That said, the biggest coffee chain in the world does grant licenses for locations inside other establishments, including airports, hotels, hospitals, and college campuses.


If you’ve been asking whether you could become a Starbucks franchisee, the simple answer is no. The company doesn’t offer franchise opportunities in the U.S. 

Why Starbucks doesn’t franchise

Starbucks built its reputation on delivering the same experience everywhere. In an interview with Entrepreneur in 2003, CEO Howard Schultz addressed Starbucks’ stance on franchising.

“The culture and values of how we relate to our customers, which is reflected in how the company relates to our (employees), would determine our success,” he said. “And we thought the best way to have those kinds of universal values was to build around company-owned stores.”

Licensed stores: a different model

Starbucks sells licenses for an estimated $315,000 and operates over 6,800 licensed coffeehouses in the U.S., according to the Starbucks Annual Report.

In this model:

  • Starbucks provides the brand and products
  • A Starbucks-approved partner operates within their own location, such as inside a Target or Marriott Hotel. 

However, these deals are usually made with large organizations or entrepreneurs with significant liquidity and net worth. 

Since there’s no Starbucks franchise price available, and opening a licensed store is unlikely, the next step is looking at realistic substitutes.

Typical investment for a coffee shop in the US

These ranges vary by market.

  • Small kiosk or food truck: $60,000 to $100,000
  • Sit-down shop: $80,000 to $300,000
  • Mid-size café with a drive-through: $250,000 to $500,000-plus
  • Franchise sit-down location: $500,000 to $1 million-plus

Key cost drivers

Your costs will depend on:

  • Location and rent
  • Licenses, permits, and fees
  • Buildout and design
  • Equipment (espresso machine, coffee grinder, etc.)
  • Inventory
  • Technology (POS, Wi-Fi)
  • Staffing
  • Branding and marketing

Alternatives to a Starbucks franchise

If you want a proven model, there are many profitable coffee franchises in the U.S., including these ranked on the 2026 Entrepreneur Franchise 500:

  • Dunkin’ (ranked No. 3)
  • Scooter’s Coffee (No. 37)
  • The Human Bean (No. 97)

You can also open an independent coffeehouse for more control.

While Starbucks isn’t a franchise, the opportunity still exists to open a coffee shop through your own concept or with an established franchise brand. The key, no matter which route you take, is finding a model that balances cost, control, and long-term success.

You may also like

summer fruit smoothie toast with watermelon slices
How to Start a Juice Bar Business in the U.S. in 2026: Costs, Licenses & Step-by-Step Guide

The juice bar industry has grown 5.3% annually over the ...

chili’s restaurant exterior with accessible entrance
Chili’s Clears Its Growth Runway: Brinker Targets 30 New Restaurants a Year by 2029

Four years after launching its turnaround under CEO Kevin Hochman, ...

chick fil a express counter with menu boards
Chick-fil-A Plans Nine New Locally Owned Restaurants in Western Pennsylvania by 2028

Chick-fil-A announced on September 21 a plan to open nine ...

little caesars storefront by daylight
Little Caesars Targets New Jersey with New Franchise Development Deal

Little Caesars is moving deeper into the New York metro ...

modern wendys restaurant with patio and parking lot
Meritage Hospitality Files Chapter 11: What It Means for the Wendy’s Franchise System

Meritage Hospitality Group, one of the largest Wendy’s franchisees in ...

applebee’s restaurant exterior under sunny blue sky
Applebee’s Largest Franchisee Faces Eight Class Action Suits Over 2026 Data Breach

Eight class action lawsuits have been filed against Apple American ...

modern pizza hut restaurant interior
Pizza Hut’s New Owner Explores Bonds Backed by Franchise Fee Streams

Less than three weeks after completing its $2.7 billion acquisition ...

under sink plumbing repair in progress
Roto-Rooter acquired its largest independent franchise territory in California for $60.6 million, adding 11 market areas covering 11 million residents.

Roto-Rooter Services Company has acquired the operating assets of its ...

industrial restaurant buffet with wooden tables
Restaurant Franchise Bankruptcies Return to Pre-Pandemic Levels in 2026

At least 10 significant multi-unit restaurant franchisee bankruptcy filings have ...

assorted gourmet cookies on cooling rack
Can You Open an Insomnia Cookies Store in the U.S. in 2026?

Insomnia Cookies passed its 350th location in November 2025 and ...