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Buffalo Wild Wings

Non-Client of L'Express FranchiseWings. Beer. Sports

Financial Plan

Liquid capital

The amount you need to secure the necessary loans.

$500,000

Total investment

Total Investment to launch the business, including initial fees ($24,999)

$2,463,945–$4,900,320

The Concept

Buffalo Wild Wings (BWW) is a U.S. casual-dining and sports-bar franchise specializing in chicken wings, burgers, sandwiches, appetizers and beer, built around a highly sports-focused restaurant experience. Founded in 1982, the brand has grown into one of the largest sports-bar concepts in the U.S. and is part of Inspire Brands, which also owns brands including Arby’s, Sonic, Jimmy John’s and Dunkin’. The International Franchise Association describes Buffalo Wild Wings as the largest sports-bar brand in the U.S., with more than 1,200 restaurants globally.

The traditional BWW franchise is a relatively large restaurant investment, with restaurants designed around full-service dining, a substantial bar operation and extensive sports viewing. The franchisor is primarily looking for experienced, well-capitalized multi-unit operators, particularly candidates with full-service restaurant experience. Buffalo Wild Wings also has a smaller Buffalo Wild Wings GO format, which is a separate franchise opportunity with significantly lower investment requirements.

buffalo wild wings logo with yellow wing icon

Frequently Asked Questions

A traditional Buffalo Wild Wings Sports Bar requires an estimated initial investment of approximately $2.46 million to $4.90 million. The largest expenses are typically construction and leasehold improvements, furniture and equipment, audio/visual systems, signage and other costs associated with building a large sports-bar restaurant.

The franchisor also requires candidates to have at least $500,000 in liquid capital and $1.5 million in net worth. This makes Buffalo Wild Wings primarily an opportunity for well-capitalized entrepreneurs and experienced restaurant operators rather than first-time franchisees.

The standard franchise fee for a traditional Sports Bar is $25,000. The ongoing royalty is 5% of gross sales, while the current FDD reports a 4% brand-fund contribution.

Additional fixed monthly fees can apply for services such as menu support, learning-management systems, contactless payment systems and cooperative accounting. Prospective franchisees should therefore evaluate the complete Item 6 fee schedule rather than looking only at the 5% royalty.

The 2026 FDD reports average gross revenue of $3,574,130 for the qualifying 2025 franchised Sports Bar group. The median was approximately $3.43 million, while the top quartile averaged approximately $5.08 million.

These figures represent gross sales and not net profit. Labor, food, occupancy, royalties, advertising and other operating expenses must be deducted before determining a franchisee’s actual profitability.

Buffalo Wild Wings specifically describes its ideal franchisee as a high-performing leader with operational experience, with full-service restaurant experience preferred. The company also emphasizes a growth mindset and the willingness to develop multiple locations.

The financial requirements reinforce this positioning: $500,000 in liquid assets and $1.5 million net worth are required. For someone looking to build a multi-unit restaurant portfolio rather than operate a single small business, the concept can therefore be particularly relevant.

The traditional Buffalo Wild Wings Sports Bar is a large, full-service restaurant with a substantial bar and sports-viewing environment. Its investment is approximately $2.46 million–$4.90 million.

Buffalo Wild Wings GO is a smaller, more convenience-oriented format focused on wings and other menu items for takeout, delivery and limited dine-in. Its 2026 FDD reports an investment of approximately $391,000–$935,000, a $30,000 franchise fee, 6% royalty and 1.65% advertising contribution.

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Latest News from BUFFALO WILD WINGS

 
buffalo wild wings storefront with takeout delivery signage

Grube Crosses 100-Unit Milestone with 25 Buffalo Wild Wings from Inspire Brands

Illinois multi-unit operator Grube has acquired 25 Buffalo Wild Wings sports bars directly from parent company Inspire Brands, pushing its traditional portfolio past 100 locations. The transaction closes as Inspire prepares a potential public offering and continues offloading corporate-held units to proven franchisee partners across its portfolio. Grube now operates…

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