Anytime Fitness
Financial Plan
Liquid capital
The amount you need to secure the necessary loans.
Total investment
Total Investment to launch the business, including initial fees ($42,000)
The Concept
Anytime Fitness is a 24/7 fitness club franchise founded in 2002 in Cambridge, Minnesota. The concept provides members with round-the-clock access to relatively compact gyms, supported by fitness coaching, personal training and digital tools. The brand has grown into one of the world’s largest fitness franchise systems, with 5,200+ locations across all seven continents.
The concept is designed around a small-format, recurring-revenue membership model. Clubs are generally much smaller than traditional big-box gyms, with Anytime Fitness identifying 4,000–6,500 square feet as the ideal size. Franchise owners can operate a single club or build a multi-unit portfolio, and the franchisor assists with site selection, design, construction, vendor relationships and ongoing operations.
Frequently Asked Questions
How much does an Anytime Fitness franchise cost?
The current estimated initial investment is $397,537 to $973,142. The range includes expenses associated with establishing and opening a new club and varies depending on the market, property, construction and equipment requirements.
The current franchise fee is $42,500, while prospective franchisees are expected to demonstrate $225,000 in liquid capital and at least $380,000 in net worth.
What are Anytime Fitness' ongoing franchise fees?
For franchise owners with one to nine clubs, Anytime Fitness currently lists a fixed royalty of $799 per month per center. Unlike many franchise systems, this is not calculated as a percentage of gross sales.
This fixed-fee structure can be particularly attractive for high-performing clubs because the royalty does not automatically increase as membership revenue grows. Owners considering larger multi-unit portfolios should obtain the current FDD because different fee arrangements can apply.
Does Anytime Fitness require previous franchise experience?
No previous franchise experience is required. Anytime Fitness says it is looking for candidates who are interested in building a business, passionate about fitness and interested in creating a financial legacy.
The franchisor provides substantial training and ongoing support. New owners receive a mandatory two-week training program at the company’s Minnesota headquarters, followed by continuing assistance through phone support, onsite visits, email and other resources.
What makes the Anytime Fitness franchise different?
The primary differentiator is its 24/7 access model combined with relatively compact club formats. The franchisor identifies 4,000–6,500 square feet as the ideal size, allowing the concept to operate in locations that may be too small for large traditional health clubs.
The model is also based heavily on recurring membership revenue. Owners can supplement membership income through services such as personal training and other revenue centers, while the fixed royalty structure means the standard royalty isn’t directly tied to sales.
Can an Anytime Fitness franchisee own multiple gyms?
Yes. Anytime Fitness actively supports multi-unit ownership and offers reduced franchise fees for owners committing to multiple locations. Its current pricing is $75,000 for two locations, $97,500 for three, $130,000 for four, and $27,500 for each additional location.
The company describes both single-unit and multi-unit ownership opportunities and currently has territories available across numerous U.S. states.
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