United Real Estate

United Real Estate does not publish a verified, comprehensive initial investment range in the official public materials reviewed for this profile. The total cost may vary depending on whether an entrepreneur is establishing a new brokerage, acquiring an existing business, or affiliating an established brokerage with the network.

Potential expenses include office setup, staff, insurance, technology, marketing, regulatory compliance, and working capital. The specific costs will depend on the market and the operating structure agreed with United.

Prospective owners should contact United’s franchise development team for the current FDD, initial franchise fee, Item 7 investment range, and minimum liquid-capital requirement. These figures should be confirmed before making a financial commitment.

United promotes a flat-fee, transaction-based compensation model that allows affiliated agents to retain their gross commission earnings while paying fees for brokerage services. This differs from traditional models in which the brokerage retains an agreed percentage of each commission.

The model is intended to help brokerages recruit and retain agents by offering a more predictable structure for transaction-related costs. United supplements it with technology, training, marketing, and operational support.

The exact financial arrangements can vary between brokerages and their agents. Franchise owners should examine the costs of delivering these services, the applicable franchise fees, and how the model works with local regulations and market conditions.

United provides affiliated brokerages with access to its Bullseye platform, alongside training, marketing resources, and tools designed to support lead generation and business productivity. Its national network can also provide brand exposure and connections with other brokerages.

The company emphasizes the ability of local brokerages to preserve their identities, leadership, and culture while benefiting from the resources of a larger organization. This can be relevant to owners who want to grow without giving up every aspect of their existing business structure.

Before joining, a prospective owner should establish which technology tools, training programs, marketing services, and operational resources are included in the agreement. They should also clarify any additional charges and the obligations associated with maintaining affiliation.

United reported that its network completed more than 73,000 transactions and generated $26.3 billion in real estate sales volume in 2024. These are network-wide figures and should not be interpreted as the revenue of a typical franchise office.

Sales volume represents the value of property transactions handled by the network. It is not the same as brokerage revenue, which is based on commissions and fees, and it does not indicate net profit after agent compensation and operating costs.

No verified average annual revenue per United franchise location was identified in the official sources reviewed. Prospective franchisees should request any available financial performance representations and validate their assumptions against the transaction history, agent count, and expenses of comparable brokerages.

United reported 170 offices and more than 22,000 agents across 34 states in March 2025. Its official website currently advertises more than 100 offices, which is a broad headline rather than an exact, dated count.

The network has expanded through both new franchise development and affiliations with established brokerages. These affiliations can add agents and markets without necessarily changing the identity of every local business.

For the latest exact number of franchised locations, prospective owners and researchers should consult United’s current franchise disclosures and official office directory. It is important to distinguish offices operating under a franchise agreement from other affiliated or company-owned businesses.