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Avotoasty®

Clients of L'Express Franchise

Wellness café franchise

Financial Plan

Liquid capital

The amount you need to secure the necessary loans.

$95,000 - $410,000

Total investment

Total Investment to launch the business, including initial fees ($39,500)

$95,000 - $410,000

Average annual revenue

A snapshot of yearly performance

$960,000

The Concept

Year of creation
2017
Locations
3
Average age of franchisees
35 years

Avotoasty®,
Where real food, coffee & community come together

Avotoasty® was founded in 2017 by Sofia Guglani, a Colombian entrepreneur and avocado lover. Avotoasty® started with a simple idea — healthy food should make people feel good, not restricted. Its cafés celebrate nourishment, inclusivity and the belief that food is a form of self-care. When Avotoasty® comes to a community, it creates a warm, inclusive space where people gather, recharge, and connect over good food and better energy. Avotoasty™ is more than a place to eat; it is a community centered on avocados, coffee, music, and well-being.

Avotoasty® isn’t just a brunch spot — it is a lifestyle brand rooted in community, creativity, and good energy. Its food is fresh, colorful, and made with real ingredients that nourish the body. From avocado toasts and nourishing super bowls to smoothies, specialty coffee, and wellness lattes, Avotoasty® turns everyday eating into a feel-good ritual. Positioned in the wellness café and fast-casual dining sector, the brand is ready to grow from San Francisco into new markets through franchise partners who share its passion for real food, hospitality, and community.

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The ConceptVideoPhotosQuestions

Franchisors and franchisees speak out

Frequently Asked Questions

  • Growing demand for healthy, convenient food, fueled by wellness and lifestyle trends, consumers want real ingredients, balanced eating and feel-good experiences that fit busy routines
  • Strong fast-casual appeal, combining speed, quality, design and experience across multiple daily occasions: breakfast, brunch, coffee, lunch, snacks and catering
  • Broad customer reach and strong community value, healthy cafés attract diverse profiles (professionals, students, families) while functioning as social hubs where people gather, work and connect
  • Room for constant innovation and high visual appeal, menus evolve with seasonal ingredients and new formats, while colorful food and well-designed spaces drive organic social media visibility
  • Flexible revenue opportunities, spanning in-store, takeout, delivery, catering and events, aligning naturally with how people want to eat today
  • Healthy living & community-minded, you value fresh ingredients and wellness, and love creating spaces where people gather and become regulars
  • Entrepreneurial, people-first leader,  driven to build something meaningful, motivate a team and deliver memorable guest experiences
  • Hands-on and forward-thinking, actively involved during opening and year one, shaping culture and operations, with long-term growth in mind
  • Proud brand ambassador, committed to protecting and growing Avotoasty’s reputation every day
  • No restaurant experience required, we provide training, systems and support. What we can’t teach is passion, integrity and leadership. Must live within 60 minutes of territory
  • A place people genuinely love to visit, share, and return to — with a menu crafted for inclusivity (vegan, vegetarian, gluten-free, keto) 🥑
  • A quick, streamlined model built for busy lives, backed by a brand with momentum, personality and cultural relevance ⚡
  • A Certified Minority-Owned, Certified Vegan-Friendly concept — a business that feels good, performs well, and stays community-centered 🌿

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