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Authentic Aperitivo: From Sicilian Vineyard to Glass.
Discover Veeno, the wine bar franchise bringing the authentic Italian lifestyle to the UK. Offer a unique and profitable "aperitivo" experience.

£650 K
Average annual turnover
£170 K
Total investment
£85 K
Personal contribution
6
Locations

Presentation
Veeno seeks hands-on operators who love hospitality and are eager to build a lively local venue. Ideal candidates include experienced hospitality managers, service-driven leaders, career changers ready to be operational, local entrepreneurs with strong networks, and multi-site franchisees with solid structures.
The brand values a strong guest-focused mindset, the ability to lead and develop a team, solid commercial discipline, respect for systems and brand standards, and a genuine passion for creating a vibrant community-driven venue.
The hospitality (food & beverage) and leisure sector is attractive because it benefits from strong, recurring demand: people consistently spend on eating out and drinking for social occasions, celebrations, and “after-work” moments. It also offers high repeat-visit potential, driven by customer loyalty, word-of-mouth, and online reviews.
Another strength is the range of revenue streams available beyond meals—drinks-led occasions, sharing formats, group bookings, private hire, corporate events, and seasonal promotions—helping operators balance trading across the week and increase average spend.
Finally, the sector is highly brand-driven and scalable: concepts that combine great product, atmosphere, and service can become local destinations and grow successfully across multiple sites.

Exciting News: Veeno Expands in Durham Veeno, the popular Italian wine café chain, has announced the opening of its newest location, Veeno Durham. This franchise will be operated by local partners Dan and Donna Lewis, who are committed to bringing...

Veeno Durham: A New Player in Hospitality Following its launch, Veeno Durham has reported strong momentum, welcoming thousands of visitors in its first couple of months and quickly building local visibility. This rapid growth highlights the...

Veeno: A Sip of Italian Culture Veeno has been making strides in enhancing its experience-led offerings, which integrate wine tasting formats designed to engage guests on multiple levels. One standout example is the popular experience titled...