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Veeno Franchise

Authentic Aperitivo: From Sicilian Vineyard to Glass.

Discover Veeno, the wine bar franchise bringing the authentic Italian lifestyle to the UK. Offer a unique and profitable "aperitivo" experience.

£650 K
Average annual turnover
£170 K
Total investment
£85 K
Deposit
6
Locations
Image de background Veeno

Veeno,
Italian Wine Bar & Kitchen

Presentation

Veeno is an authentic Italian wine bar and kitchen, bringing the taste and culture of Sicily to the UK, starting with wines sourced directly from our family vineyard. Founded in 2013 in Manchester, it combines casual Italian dining with a warm, relaxed, and social wine bar experience.

Guests enjoy shareable Italian dishes, carefully curated wine pairings, and a welcoming, family-style experience. Veeno’s identity is rooted in authenticity, vineyard-to-glass quality, and genuine hospitality. Positioned as a specialist Italian wine bar with accessible premium pricing, it encourages repeat visits and performs strongly in lively urban locations.

With six UK venues (including one franchise) and a location in Poland, Veeno is expanding through franchising, seeking partners who share a passion for hospitality and want to build a local business grounded in authenticity, warmth, and true Italian wine culture.

Key information

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Profiles sought

Veeno seeks hands-on operators who love hospitality and are eager to build a lively local venue. Ideal candidates include experienced hospitality managers, service-driven leaders, career changers ready to be operational, local entrepreneurs with strong networks, and multi-site franchisees with solid structures.

The brand values a strong guest-focused mindset, the ability to lead and develop a team, solid commercial discipline, respect for systems and brand standards, and a genuine passion for creating a vibrant community-driven venue.

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Join Veeno in 3 points

  • A distinctive Italian wine bar & kitchen concept with a clear point of difference and strong customer appeal 🍷
  • A proven operating model with training, support, and systems to help franchisees run consistently and profitably 📈
  • A brand built for repeat visits—great hospitality, a social atmosphere, and strong local community potential 🤝
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Sector assets

The hospitality (food & beverage) and leisure sector is attractive because it benefits from strong, recurring demand: people consistently spend on eating out and drinking for social occasions, celebrations, and “after-work” moments. It also offers high repeat-visit potential, driven by customer loyalty, word-of-mouth, and online reviews.

Another strength is the range of revenue streams available beyond meals—drinks-led occasions, sharing formats, group bookings, private hire, corporate events, and seasonal promotions—helping operators balance trading across the week and increase average spend.

Finally, the sector is highly brand-driven and scalable: concepts that combine great product, atmosphere, and service can become local destinations and grow successfully across multiple sites.

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Key figures

£85 K
Deposit
£17.50 K
Franchise fee
£170 K
Total investment
£650 K
Average annual turnover

A quick look at your future franchise?

bottles of wine
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wine and italian snacks
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Elegant restaurant interior with dim lighting and patrons.
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deux personnes trinquant avec des plats italiens
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charcuterie board with wine bottles
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Authentic Italian hospitality, every day, in every glass.

franchise veeno 8
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plats italiens posés sur une table avec une bouteille de vin rouge
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Plate of pasta with sauce and glass of wine.
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tiramisu
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franchise veeno 16
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Delicious cannoli on a grey plate.
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italian dishes
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veeno restaurant
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someone serving glasses
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personne coupant un plat de pâtes bolognaise
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Delicious pasta dish with a glass of red wine.
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Pizza with pepperoni and two glasses of wine.
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The latest news from Veeno

  • Veeno confirms Durham franchise opening, founded by Nino...

    Exciting News: Veeno Expands in Durham Veeno, the popular Italian wine café chain, has announced the opening of its newest location, Veeno Durham. This franchise will be operated by local partners Dan and Donna Lewis, who are committed to bringing...

    14 Nov 2025 Franchise news
  • Durham opening delivers strong early traction: thousands...

    Veeno Durham: A New Player in Hospitality Following its launch, Veeno Durham has reported strong momentum, welcoming thousands of visitors in its first couple of months and quickly building local visibility. This rapid growth highlights the...

    14 Nov 2025 Franchise news
  • Experience-led growth: “Trip to Sicily” tastings...

    Veeno: A Sip of Italian Culture Veeno has been making strides in enhancing its experience-led offerings, which integrate wine tasting formats designed to engage guests on multiple levels. One standout example is the popular experience titled...

    30 Sep 2025 Franchise news
View all

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