SpudBros Express Franchise

Brings the world’s greatest spuds to the people !

Bring the authentic Spud Bros experience to your town with our low-capex franchise model. Serve the iconic Jacket Potatoes, famous Garlic Butter, and Beans that captured the hearts of millions of people.

£800 K: Average annual turnover
£200 K: Total investment
£50 K: Deposit
6: Locations

SpudBros Express,
The Greatest Spuds on Earth

Presentation

SpudBros Express stands as a leader in the jacket potato QSR sector, with over 70 years of culinary evolution. Founded in 1955 in Preston as a family stall, it has grown into a national powerhouse, modernising the classic jacket potato for a fast-paced audience. Since the SpudBros takeover in 2022, its popularity has soared.

Operating in a market dominated by fried foods and burgers, SpudBros offers a wholesome, indulgent alternative without compromising speed or quality. Its DNA is built on Good Food, Great Vibes, and Giving Back, creating emotional connections beyond transactions. Signature innovations like gourmet toppings and the trademark Tram Sauce set the brand apart.

SpudBros Express positions itself as Premium-Accessible, combining artisanal quality with fast-food convenience. With a strong team and growing network, the brand is in a high-growth phase, aiming for national dominance and international expansion across Europe and the UAE. It’s not just a meal, it’s a refined British heritage brand, built on decades of craftsmanship and bold flavour.

Key information

Profiles sought

SpudBros Express prioritises three primary profiles for its expansion:

The Multi-Unit Investor: seasoned operators or investment groups with a background in the QSR or retail sectors. These candidates possess the infrastructure and capital to scale rapidly across a territory, helping the brand achieve its goal of presence in every major UK city.
The Transitioning Executive: professionals with high-level corporate experience specifically in operations, logistics, or people management, who are looking for a career change. Their ability to manage systems, follow a blueprint, and lead teams is invaluable.
The Local Entrepreneur: passionate individuals already embedded in their community. These candidates bring local market knowledge and a hands-on approach that ensures the “Great Vibes” mantra is felt by every customer.

Join SpudBros Express in 3 Steps

Market leader : SpudBros leads the jacket potato movement 🚀
DNA & Values : Good food, great vibes & giving back ❤️
Early adoption : Strong network, growing fast 📈

Industry Strengths

The Quick Service Restaurant (QSR) sector is a powerhouse of economic resilience, characterised by its “recession-resistant” nature and high-frequency consumer demand. It offers an exceptionally attractive investment landscape due to its daily cash-flow model, operational scalability, and ability to pivot rapidly toward digital and dietary trends. Unlike other industries, the food sector bridges the gap between essential nourishment and lifestyle experience, providing a proven, high-velocity blueprint for growth that remains immune to the challenges of e-commerce.

Key figures

£50 K: Deposit
£15 K: Franchise fee
£200 K: Total investment
£800 K: Average annual turnover

A quick look at your future franchise?

Join the jacket potato revolution

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