
NewsFranchise Paradox Museum
Discover how to open a Paradox Museum franchise, the museum of optical illusions that combines entertainment, innovation and commercial success.
Latest articles about Paradox Museum


A record winter for Paradox Museum worldwide
February set a record with more than 150,000 visitors worldwide. Paris welcomed more than 35,000, and venues such as London, Barcelona and Miami recorded exceptional numbers. Paradox Museum Helsinki opens its doors to overwhelming success Events…
About Paradox Museum
Paradox Museum is a globally recognised brand that redefines the museum experience through interactive exhibitions that challenge perception, blending entertainment, education and visual storytelling. With over 3 million visitors across 12 international locations — including Miami, Paris and Shanghai — it stands at the forefront of the edutainment and experiential tourism sectors.
This franchise opportunity offers high returns, with operating margins of up to 50% and a rapid return on investment within 6 to 18 months. The model requires a minimum investment of approximately £195,000, supported by a comprehensive package including site selection, exhibition design, staff training, marketing support, and ongoing operational assistance.
Designed to engage and inspire audiences of all ages, its shareable, social media-friendly installations drive organic marketing and sustained growth. Paradox Museum brings together strong brand recognition, flexible formats and universal appeal — an ideal opportunity for entrepreneurs seeking a scalable, innovative concept with global momentum.
