Which Wich Superior Sandwiches
Financial Plan
Liquid capital
The amount you need to secure the necessary loans.
Total investment
Total Investment to launch the business, including initial fees ($30,000)
The Concept
Which Wich Superior Sandwiches is an American sandwich franchise specializing in customizable submarine sandwiches, wraps, salads and other quick-service meals. Its ordering concept lets customers select their preferred ingredients and sandwich combinations, with orders traditionally written on branded sandwich bags. The brand differentiates itself through its customizable menu, distinctive restaurant atmosphere and playful approach to sandwich ordering.
Founded in 2003 in Dallas, Texas, Which Wich began franchising in 2004. The company offers franchise opportunities to entrepreneurs interested in operating a restaurant business with a strong focus on customer engagement, community relationships and hands-on management.

Frequently Asked Questions
How much does it cost to open a Which Wich franchise?
The estimated investment is $253,500–$822,250, according to a third-party compilation of 2026 franchise disclosure data. The initial franchise fee is $30,000. Actual investment depends on the market, restaurant size, construction and working capital.
What financial qualifications do franchisees need?
Which Wich lists minimum requirements of $150,000 in liquid assets and $250,000 in net worth. The company also seeks entrepreneurial candidates with a strong interest in customer service, restaurant operations and local community engagement.
What ongoing fees do franchisees pay?
The official franchise FAQ lists a 6% royalty on gross sales and a 3% contribution to the national Brand Development Fund. Additional fees may apply under the franchise agreement.
How much revenue can a Which Wich location generate?
The company does not publish average store sales on its public franchise FAQ. Prospective franchisees should request the current FDD and review Item 19, if financial performance representations are included, before estimating potential revenue.
Can franchisees own multiple Which Wich restaurants?
Which Wich offers franchise development opportunities. Its public materials focus on the individual franchise relationship, so multi-unit availability, development commitments and territory arrangements should be confirmed directly with the franchisor.