Cruise Planners Franchise
Own your travel business. Work from anywhere.Financial Plan
Liquid capital
The amount you need to secure the necessary loans.
Total investment
Total amount required to open the franchise, including entry fees ($10,995)
Average annual turnover
Average annual revenue
The Concept
Cruise Planners is one of the largest home-based travel agency franchise systems in the United States. Founded in 1999 and franchising since 2005, it enables independent franchise owners to operate as travel advisors specializing in cruises, resort vacations, tours, and luxury travel experiences.
The business model is fully remote, meaning franchisees typically work from home using proprietary booking and CRM technology provided by the franchisor. Cruise Planners positions itself as a low-cost entry into the travel industry with strong supplier relationships and commission-based revenue potential.
The brand operates under Cruise Planners Holdings, Inc. and has built a large national network of independent advisors across all 50 states, making it one of the most accessible franchise systems in the travel sector.

Frequently Asked Questions
Do I need travel industry experience to join Cruise Planners?
No. Most franchisees enter without prior travel experience. The company provides training, supplier onboarding, and booking systems designed for beginners. However, success depends heavily on sales and marketing ability.
How do Cruise Planners franchisees make money?
Revenue is generated through commissions paid by airlines, cruise lines, resorts, and tour operators. Franchisees earn a percentage of each booking rather than charging clients directly in most cases.
What support does Cruise Planners provide?
Franchisees receive access to booking technology, marketing tools, supplier relationships, and training programs. The system is designed to allow home-based entrepreneurs to operate independently while still using a centralized infrastructure.
Is there a protected territory?
No exclusive territory is guaranteed. Franchisees may operate in overlapping geographic or online markets, which increases competition among advisors within the same system.
Is Cruise Planners a full-time business?
It can be either part-time or full-time. Many franchisees start part-time and scale gradually, depending on client base development and marketing investment.
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