What is a corporate concierge franchise?

A corporate concierge franchise is a network of agencies offering personalized assistance services to company employees.
These services aim to simplify employees’ daily lives and enable them to concentrate on their work, by taking care of the day-to-day tasks that take up their time and energy.


When companies want to improve efficiency and employee well-being, they often turn to corporate concierge franchises. How does it work? What are the advantages of becoming a corporate concierge franchisee? Explanations.

These concepts are aimed at companies large and small, from start-ups to major corporations, and offer services designed to simplify the daily lives of their employees and improve their quality of life at work.
These services include administrative services such as booking appointments, managing schedules, organizing travel and events, and so on.
They also offer grocery delivery, dry-cleaning and shoe repair, as well as wellness services such as massage, hairdressing, manicures and sports classes.
What’s more, these franchises often integrate a digital concierge service via an online platform or mobile app for greater accessibility.
For companies, the benefits of this service are considerable, not least improving employee productivity by enabling them to focus more on their work, boosting motivation and commitment through valued services, and enhancing the company’s image as a caring and considerate employer.

Becoming a franchisee of a corporate concierge service means first and foremost benefiting from a strong brand and an established reputation. Indeed, franchising enables the entrepreneur to benefit from the reputation and recognition of the network’s brand. What’s more, they benefit from the franchisor’s know-how and expertise in business management, marketing and communications. This represents a real boost for entrepreneurs wishing to start up and run their business efficiently. Secondly, access to a pre-established network of partners enables franchisees to benefit from advantageous rates from service providers and suppliers, boosting their profitability. In addition, the franchisor ‘s initial training and ongoing assistance ensure constant support and skills upgrading throughout the entrepreneurial process. Last but not least, the opportunity to benefit from a turnkey concept, a strong brand and a network of mutual support between franchisees makes the corporate concierge franchise a particularly attractive choice for those looking to get started in this field.

There are now over 500 concierge service franchises in France.
According to a study by Xerfi, total sales in 2023 are estimated at 50 million euros, up 54% on 2011.
This fast-growing market is driven by the increasing number of employees in companies, and the development of technologies that offer more innovative services.
Growing employee demand for quality of work life services, competition from new players and the emergence of new offerings, and new market trends are also major contributors.

According to the French Franchise Federation (FFF), the initial investment to open a franchise in the concierge sector in France can range from 20,000 to 50,000 euros.
Zen & Bien Conciergerie d’Entreprise, myCezâme, Les Services d’Aline and La Minut’Rit are just a few examples of brands to invest in.

Summary

  1. A corporate concierge franchise is a network of agencies offering personalized assistance services to company employees.

  2. These services are designed to simplify employees' daily lives and enable them to concentrate on their work.