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Franchises: how to be visible online in the post-DMA era
How can franchises be guaranteed good online visibility? Nicola Cawet, CEO of Mobilosoft, looks at best practices in the post-DMA era.
Expert opinionFocus on the main clauses of a franchise contract
[Parole d'expert] Élodie Bertrand-Esquel, partner at Beside Avocats, offers an overview of the main clauses in a franchise agreement. Focus.
Expert opinionAcquiring new franchisees: the relevance of digital technology
The experts at Growth Room, a growth marketing agency, share their tips for running an effective franchisee recruitment campaign using digital technology.
Expert opinionWill digital franchising be the platform of the future?
The personal services sector is being shaken up by the emergence of digital platforms. They win consumers over with their speed and simplicity.
Expert opinionWhy choosing your premises has never been so important
The choice of commercial premises is essential in franchising. The current retail situation and consumer habits make this a crucial step.
Expert opinion“Multi-franchising is profitable”
Partner at Franchise Management, Olivier Mignot has been helping networks grow for thirty years. Here he shares his advice.
Expert opinionCreating a franchise: 3 major advantages
Franchising lies in an in-between area, where you can set up a business quickly, based on an existing concept, without necessarily knowing the business.
Expert opinionSelling your franchise: what you need to know
As the owner of your franchise, you have the right to sell it. Nevertheless, the franchise contract framework implies several rules to be respected.
Expert opinion