{"id":1521508,"date":"2026-02-01T06:00:00","date_gmt":"2026-02-01T05:00:00","guid":{"rendered":"https:\/\/lexpress-franchise.com\/es\/ultimas-noticias\/aqui-tu-reforma-planea-consolidar-su-red-con-mas-de-100-tiendas-en-5-anos\/"},"modified":"2026-01-08T09:16:42","modified_gmt":"2026-01-08T07:16:42","slug":"aqui-tu-reforma-planea-consolidar-su-red-con-mas-de-100-tiendas-en-los-proximos-5-anos","status":"publish","type":"post","link":"https:\/\/lexpress-franchise.com\/es\/ultimas-noticias\/aqui-tu-reforma-planea-consolidar-su-red-con-mas-de-100-tiendas-en-5-anos\/","title":{"rendered":"Aqui tu Reforma planea consolidar su red con m\u00e1s de 100 tiendas en Espa\u00f1a en 5 a\u00f1os"},"content":{"rendered":"\n<p><strong>Aqu\u00ed tu Reforma impulsa su <a href=\"https:\/\/lexpress-franchise.com\/es\/noticias\/redes-de-franquicias\/\">red de franquicias en Espa\u00f1a<\/a>, priorizando grandes ciudades y centros comerciales. Entrevista a \u00c0ngel Amat, director de Expansion Retail en Aqui tu Reforma.<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-8ea50a70e914310479d67ade44faa45a\">\u00bfQu\u00e9 es Aqui tu Reforma?<\/h2>\n\n\n\n<p>Aqu\u00ed tu Reforma es una <strong>marca espa\u00f1ola del sector de reformas de viviendas<\/strong>, enfocada en ofrecer soluciones integrales de renovaci\u00f3n del hogar con apoyo tecnol\u00f3gico y gesti\u00f3n profesional. Ofrece asesoramiento, dise\u00f1o y ejecuci\u00f3n de obras con transparencia y presencia tanto f\u00edsica como digital, y cuenta con una <strong>amplia red de franquiciados en Espa\u00f1a<\/strong> y otros pa\u00edses.<\/p>\n\n\n        <div class=\"lf-gut-franchise-slider-wrapper\" data-slider-id=\"lf-gut-franchise-slider-69d2aa70d1362\">\n            <div class=\"lf-gut-franchise-slider swiper\">\n                <div class=\"swiper-wrapper\">\n                                            <div class=\"swiper-slide lf-gut-franchise-card\">\n                            <div class=\"lf-gut-franchise-image-wrapper\">\n                                <img decoding=\"async\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/02\/franquicia-aqui-tu-reforma-9-480x854.jpg\" class=\"lf-gut-franchise-image\" alt=\"Aqui tu Reforma\">\n                                                                    <div class=\"lf-gut-franchise-logo-center\">\n                                        <img decoding=\"async\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/12\/logo-franquicia-aqui-tu-reforma-150x150.png\" alt=\"Logo\">\n                                    <\/div>\n                                                            <\/div>\n                            <div class=\"lf-gut-franchise-content\">\n                                <div class=\"lf-gut-franchise-title-content\">\n                                    <div>\n                                        <p class=\"lf-gut-franchise-title\">Aqui tu Reforma<\/p>\n                                        <p class=\"lf-gut-franchise-tag-line\">Marca espa\u00f1ola l\u00edder global en reformas<\/p>\n                                    <\/div>\n                                    <ul class=\"lf-gut-franchise-info-list\">\n                                        <li>\n                                            <span class=\"lf-gut-icon\"><?xml version=\"1.0\" encoding=\"UTF-8\"?> <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M12.5852 21.9314H4.92807C3.01378 21.9314 2.05664 20.9355 2.05664 18.9438V10.9771C2.05664 8.98542 3.01378 7.98957 4.92807 7.98957M12.5852 21.9314C10.6709 21.9314 9.71378 20.9355 9.71378 18.9438M12.5852 21.9314H18.3281C20.2424 21.9314 21.1995 20.9355 21.1995 18.9438V5.00205C21.1995 3.01037 20.2424 2.01453 18.3281 2.01453H12.5852C10.6709 2.01453 9.71378 3.01037 9.71378 5.00205M4.92807 7.98957H9.71378M4.92807 7.98957V5.99789C4.92807 4.90247 5.7895 4.00621 6.84235 4.00621H9.81905C9.74248 4.30496 9.71378 4.63359 9.71378 5.00205M9.71378 7.98957V18.9438M9.71378 7.98957V5.00205M9.71378 18.9438V5.00205M13.5424 7.98957V12.9688M17.3709 7.98957V12.9688M5.88521 12.9688V16.9521M16.4138 16.9521H14.4995C13.9731 16.9521 13.5424 17.4003 13.5424 17.948V21.9314H17.3709V17.948C17.3709 17.4003 16.9402 16.9521 16.4138 16.9521Z\" stroke=\"#E53B12\" stroke-width=\"1.5\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg> <\/span>Dise\u00f1o de interiores                                        <\/li>\n                                        <li>\n                                            <span class=\"lf-gut-icon\"><?xml version=\"1.0\" encoding=\"UTF-8\"?> <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"19\" height=\"22\" viewBox=\"0 0 19 22\" fill=\"none\"><path d=\"M9.62821 12.2473C11.2775 12.2473 12.6145 10.8563 12.6145 9.14032C12.6145 7.42435 11.2775 6.03329 9.62821 6.03329C7.97893 6.03329 6.64192 7.42435 6.64192 9.14032C6.64192 10.8563 7.97893 12.2473 9.62821 12.2473Z\" stroke=\"#E53B12\" stroke-width=\"1.5\"><\/path><path d=\"M1.60735 7.32788C3.49292 -1.29611 15.7731 -1.28615 17.6491 7.33784C18.7498 12.3967 15.7252 16.6788 13.0739 19.3278C11.1501 21.2597 8.10635 21.2597 6.17292 19.3278C3.53121 16.6788 0.506638 12.3868 1.60735 7.32788Z\" stroke=\"#E53B12\" stroke-width=\"1.5\"><\/path><\/svg> <\/span>106 locales             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class=\"lf-gut-franchise-button\" href=\"https:\/\/lexpress-franchise.com\/es\/franquicia\/aqui-tu-reforma\/?demandedocumentation=1&#038;utm_source=media&#038;utm_medium=1521508&#038;utm_campaign=cta-slider\">\u00a1quiero m\u00e1s informaci\u00f3n!<\/a>\n                            <\/div>\n                        <\/div>\n                                                        <\/div>\n            <\/div>\n            <div class=\"lf-gut-franchise-slider-nav\">\n                <div class=\"swiper-button-prev\"><\/div>\n                <div class=\"swiper-button-next\"><\/div>\n            <\/div>\n        <\/div>\n        \n\n<div class=\"lc-gut-blog-post-interview\" style=\"--color: #e74c3c;\"><div class=\"lc-gut-blog-post-interview__header\"><h2 class=\"lc-gut-blog-post-interview__header-content\"><span class=\"lc-gut-blog-post-interview__number\">8<\/span><div class=\"lc-gut-blog-post-interview__header-text\"><span class=\"lc-gut-blog-post-interview__top-label\">preguntas&nbsp;<\/span><span class=\"lc-gut-blog-post-interview__subtitle\">a \u00c0ngel Amat, director de Expansion Retail en Aqui tu Reforma<\/span><\/div><\/h2><\/div><div class=\"lc-gut-blog-post-interview__qa\"><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__question\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"\/wp-content\/uploads\/2025\/08\/3f55c099cde3bffdfd03be0c9d50584e1a131ba7.png\" alt=\"Question Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"question\"><h3 class=\"lc-gut-blog-post-interview__question\">\u00bfQu\u00e9 diferencia a vuestro modelo de negocio de otras empresas de reformas?<\/h3><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__answer\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/01\/angel-amat.jpg\" alt=\"Answer Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"answer\"><p class=\"lc-gut-blog-post-interview__answer\"><strong>\u00c0ngel Amat<\/strong>: Nuestra diferencia est\u00e1 en que combinamos marca, tienda f\u00edsica, tecnolog\u00eda propia y una metodolog\u00eda empresarial aplicada a la reforma, todo bajo un mismo est\u00e1ndar. Esto nos permite ofrecer una <strong>experiencia clara y confiable al cliente<\/strong> y un modelo mucho m\u00e1s eficiente y <strong>escalable para el franquiciado<\/strong>.<br><br>Somos pioneros y l\u00edderes del sector: fuimos la primera marca en estructurar la reforma como <em>retail<\/em>, en desarrollar tecnolog\u00eda espec\u00edfica y una metodolog\u00eda propia, y hoy contamos con <strong>30 tiendas en Espa\u00f1a, presencia en 8 pa\u00edses y m\u00e1s de 250 franquiciados<\/strong>, respaldados adem\u00e1s por socios estrat\u00e9gicos de primer nivel como Iberdrola, Roca o Seaya.<\/p><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__question\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"\/wp-content\/uploads\/2025\/08\/3f55c099cde3bffdfd03be0c9d50584e1a131ba7.png\" alt=\"Question Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"question\"><h3 class=\"lc-gut-blog-post-interview__question\">\u00bfQu\u00e9 ventajas ofrece Aqui tu Reforma a los emprendedores que deciden unirse como franquiciados?<\/h3><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__answer\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/01\/angel-amat.jpg\" alt=\"Answer Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"answer\"><p class=\"lc-gut-blog-post-interview__answer\"><strong>\u00c0ngel Amat<\/strong>: Aqui tu Reforma ofrece a los emprendedores un <strong>acompa\u00f1amiento integral desde el primer d\u00eda<\/strong>, por lo que el franquiciado (licenciatario) no empieza de cero. Nuestra ventaja diferencial est\u00e1 en que intervenimos activamente en los puntos m\u00e1s cr\u00edticos del negocio, aquellos que m\u00e1s riesgo concentran.<br><br>Acompa\u00f1amos al franquiciado en la <strong>b\u00fasqueda, selecci\u00f3n y negociaci\u00f3n del local<\/strong>, con un foco muy claro en calles <em>prime<\/em> y centros comerciales, donde contamos con experiencia real negociando ubicaciones estrat\u00e9gicas, rentas y periodos de carencia. Esto reduce de forma significativa el riesgo inicial y acelera la puesta en marcha del negocio.<br><br>Adem\u00e1s, apoyamos en la <strong>selecci\u00f3n del personal clave<\/strong>, asegurando que el equipo arranque alineado con nuestra metodolog\u00eda y est\u00e1ndares desde el inicio. Todo ello se complementa con tecnolog\u00eda y una metodolog\u00eda empresarial propia, que permite al franquiciado centrarse en vender y gestionar, minimizando errores operativos y ganando eficiencia desde las primeras fases del proyecto.<\/p><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__question\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"\/wp-content\/uploads\/2025\/08\/3f55c099cde3bffdfd03be0c9d50584e1a131ba7.png\" alt=\"Question Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"question\"><h3 class=\"lc-gut-blog-post-interview__question\">\u00bfC\u00f3mo est\u00e1 evolucionando el mercado de reformas en Espa\u00f1a y qu\u00e9 tendencias clave observa en el sector?<\/h3><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__answer\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/01\/angel-amat.jpg\" alt=\"Answer Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"answer\"><p class=\"lc-gut-blog-post-interview__answer\"><strong>\u00c0ngel Amat<\/strong>: El mercado de la reforma est\u00e1 creciendo de forma estructural, impulsado por <strong>tres grandes factores<\/strong>: envejecimiento del parque inmobiliario, mayor conciencia en eficiencia energ\u00e9tica y cambio en los h\u00e1bitos de vida.<br><br>La gran tendencia es la <strong>profesionalizaci\u00f3n del sector<\/strong>. El cliente ya no busca solo precio: busca confianza, plazos, garant\u00edas y experiencia. En este contexto, modelos organizados, con marca y procesos claros, ganan terreno frente al reformista tradicional.<\/p><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__question\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"\/wp-content\/uploads\/2025\/08\/3f55c099cde3bffdfd03be0c9d50584e1a131ba7.png\" alt=\"Question Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"question\"><h3 class=\"lc-gut-blog-post-interview__question\">\u00bfC\u00f3mo ha impactado la digitalizaci\u00f3n en la demanda de servicios de reforma y en los procesos de venta?<\/h3><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__answer\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/01\/angel-amat.jpg\" alt=\"Answer Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"answer\"><p class=\"lc-gut-blog-post-interview__answer\"><strong>\u00c0ngel Amat<\/strong>: La digitalizaci\u00f3n ha cambiado completamente el proceso de decisi\u00f3n del cliente. Hoy el cliente llega m\u00e1s informado, compara m\u00e1s y exige m\u00e1s transparencia.<br><br>En Aqui tu Reforma <strong>utilizamos la tecnolog\u00eda para<\/strong>:<br><br>&#8211; Visualizar proyectos antes de ejecutar.<br>&#8211; Estandarizar presupuestos y procesos.<br>&#8211; Mejorar el control de obra y la experiencia del cliente.<br><br>Contamos con tecnolog\u00eda propia optimizada con <strong>inteligencia artificial<\/strong>. Utilizamos tecnolog\u00eda <em>blockchain [se refiere al uso de una tecnolog\u00eda de registro digital seguro e inalterable]<\/em> para certificaciones y trazabilidad.<br><br>Adem\u00e1s, la introducci\u00f3n de la inteligencia artificial potencia todos los negocios relacionados con los oficios, siendo dif\u00edcilmente sustituibles. En este sentido, la IA es el gran aliado para la optimizaci\u00f3n de procesos pero no sustituye la demanda de profesionales del sector.<\/p><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__question\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"\/wp-content\/uploads\/2025\/08\/3f55c099cde3bffdfd03be0c9d50584e1a131ba7.png\" alt=\"Question Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"question\"><h3 class=\"lc-gut-blog-post-interview__question\">\u00bfQu\u00e9 expectativas de retorno de inversi\u00f3n y rentabilidad propone Aqui tu Reforma a sus franquiciados?<\/h3><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__answer\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/01\/angel-amat.jpg\" alt=\"Answer Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"answer\"><p class=\"lc-gut-blog-post-interview__answer\"><strong>\u00c0ngel Amat<\/strong>: Estamos en un mercado de altos vol\u00famenes de venta que puede dejar buenos m\u00e1rgenes si se trabaja como proponemos en Aqui tu Reforma.<br><br>Nuestro objetivo es que el franquiciado alcance el <em>break even<\/em> en plazos muy por debajo de muchos conceptos, <strong>normalmente entre 12 y 18 meses<\/strong>, dependiendo del formato, la ubicaci\u00f3n y el desempe\u00f1o del franquiciado.<br><br>Trabajamos con tickets medios elevados y m\u00e1rgenes controlados con nuestro sistema de trabajo, con el <strong>apoyo de un departamento de consultor\u00eda<\/strong> que se vuelca en el \u00e9xito del negocio.<br><br>El modelo est\u00e1 dise\u00f1ado para <strong>crecer de forma progresiva y sostenible<\/strong>.<\/p><\/div><\/div><\/div><\/div><\/div>\n\n<div class=\"lf-gut-blog-post-cta-efference\" style=\"border-color: var(--primary);\"><div class=\"lf-gut-blog-post-cta-efference__icon\" style=\"color: var(--primary);\"><svg class=\"icon-thumb-up\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"35\" height=\"35\" viewBox=\"0 0 48 48\" fill=\"none\" style=\"color: var(--primary);\"><path fill=\"currentColor\" d=\"M21.4998 4.89989L20.8499 4.13985L20.8474 4.14202L21.4998 4.89989ZM26.5397 4.89989L27.1922 4.14197L27.1842 4.13526L26.5397 4.89989ZM29.6998 7.62011L30.3547 6.86441L30.3522 6.86223L29.6998 7.62011ZM40.4197 18.3401L41.1776 17.6877L41.1754 17.6851L40.4197 18.3401ZM43.1398 21.5L43.8998 20.8501L43.8977 20.8476L43.1398 21.5ZM43.1398 26.54L43.8977 27.1924L43.9044 27.1845L43.1398 26.54ZM40.4197 29.6999L41.1754 30.3549L41.1776 30.3523L40.4197 29.6999ZM29.6998 40.4199L30.3521 41.1778L30.3547 41.1756L29.6998 40.4199ZM26.5397 43.1399L27.1896 43.8999L27.1921 43.8978L26.5397 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27.3914 20.2444 27.3923 20.2472C27.3932 20.2503 27.3881 20.2367 27.3925 20.2005L25.407 19.9598C25.2548 21.2156 26.1799 22.2 27.3398 22.2V20.2ZM27.3882 20.2317L27.8482 17.2317L25.8713 16.9286L25.4113 19.9286L27.3882 20.2317ZM27.8375 17.2897C28.1304 15.9229 27.2511 14.5031 25.956 14.0714L25.3235 15.9688C25.7084 16.0971 25.949 16.5575 25.8819 16.8706L27.8375 17.2897ZM25.9937 14.0848C25.3555 13.8433 24.6881 13.9027 24.1473 14.0902C23.612 14.2757 23.0868 14.6256 22.7523 15.1185L24.4072 16.2415C24.4528 16.1744 24.5875 16.0543 24.8023 15.9799C25.0114 15.9074 25.1841 15.9169 25.2859 15.9554L25.9937 14.0848ZM22.7504 15.1213L18.9104 20.8212L20.5691 21.9387L24.4091 16.2387L22.7504 15.1213ZM15.9998 29.6399V20.48H13.9998V29.6399H15.9998ZM15.9998 20.48C15.9998 20.2144 16.0287 20.0485 16.0604 19.9495C16.0888 19.8605 16.1152 19.837 16.121 19.8316C16.1424 19.812 16.2914 19.7 16.8798 19.7V17.7C16.1482 17.7 15.3571 17.8179 14.7685 18.3583C14.1585 18.9183 13.9998 19.7102 13.9998 20.48H15.9998ZM16.8798 19.7H17.8198V17.7H16.8798V19.7ZM17.8198 19.7C18.3941 19.7 18.5477 19.8104 18.574 19.8344C18.5776 19.8376 18.6998 19.9386 18.6998 20.48H20.6998C20.6998 19.7014 20.532 18.9123 19.9205 18.3556C19.3318 17.8195 18.5455 17.7 17.8198 17.7V19.7ZM18.6998 20.48V29.6399H20.6998V20.48H18.6998ZM18.6998 29.6399C18.6998 30.1755 18.5805 30.2788 18.5752 30.2838C18.5511 30.3061 18.3996 30.4199 17.8198 30.4199V32.4199C18.56 32.4199 19.3484 32.2937 19.9343 31.751C20.539 31.191 20.6998 30.4043 20.6998 29.6399H18.6998ZM17.8198 30.4199H16.8798V32.4199H17.8198V30.4199ZM16.8798 30.4199C16.2914 30.4199 16.1424 30.3079 16.121 30.2883C16.1152 30.2829 16.0888 30.2593 16.0604 30.1704C16.0287 30.0714 15.9998 29.9055 15.9998 29.6399H13.9998C13.9998 30.4097 14.1585 31.2015 14.7685 31.7616C15.3571 32.302 16.1482 32.4199 16.8798 32.4199V30.4199Z\"\/><\/svg><\/div><span class=\"lf-gut-blog-post-cta-efference__title lf-transform-none\">LEER TAMBI\u00c9N<\/span><div class=\"lf-gut-blog-post-cta-efference__lede\">\n<div class=\"wp-block-lexpress-highlighted-text-v2 lf-gut-blog-post-cta-efference__lede\">\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/lexpress-franchise.com\/es\/ultimas-noticias\/mejores-franquicias-catalanas\/\">Pilates 10, Granier, Equivalenza o Aqu\u00ed Tu Reforma, mejores franquicias catalanas en 2025<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/lexpress-franchise.com\/es\/ultimas-noticias\/angel-amat-toma-el-relevo-en-la-presidencia-de-la-associacio-de-franquicies-de-catalunya\/\">\u00c0ngel Amat toma el relevo en la presidencia de la Associaci\u00f3 de Franqu\u00edcies de Catalunya<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div><\/div>\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"840\" height=\"473\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/01\/tienda-aqui-tu-reforma-exterior.png\" alt=\"tienda aqui tu reforma exterior\" class=\"wp-image-1521570\" srcset=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/01\/tienda-aqui-tu-reforma-exterior.png 840w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/01\/tienda-aqui-tu-reforma-exterior-768x432.png 768w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/01\/tienda-aqui-tu-reforma-exterior-360x203.png 360w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/01\/tienda-aqui-tu-reforma-exterior-480x270.png 480w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/01\/tienda-aqui-tu-reforma-exterior-640x360.png 640w\" sizes=\"auto, (max-width: 840px) 100vw, 840px\" \/><\/figure>\n\n\n<div class=\"lc-gut-blog-post-interview\" style=\"--color: #e74c3c;\"><div class=\"lc-gut-blog-post-interview__qa\"><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__question\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"\/wp-content\/uploads\/2025\/08\/3f55c099cde3bffdfd03be0c9d50584e1a131ba7.png\" alt=\"Question Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"question\"><h3 class=\"lc-gut-blog-post-interview__question\">\u00bfCu\u00e1ntas franquicias tienen previsto abrir en los pr\u00f3ximos 3-5 a\u00f1os?<\/h3><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__answer\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/01\/angel-amat.jpg\" alt=\"Answer Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"answer\"><p class=\"lc-gut-blog-post-interview__answer\"><strong>\u00c0ngel Amat<\/strong>: Nuestro crecimiento es selectivo y estrat\u00e9gico. En los pr\u00f3ximos 3 a 5 a\u00f1os prevemos una <strong>expansi\u00f3n significativa<\/strong>, consolidando nuestra presencia en Espa\u00f1a. No buscamos volumen por volumen, sino ubicaciones bien estudiadas y franquiciados bien preparados y <strong>prevemos superar las 100 tiendas en Espa\u00f1a<\/strong>.<\/p><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__question\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"\/wp-content\/uploads\/2025\/08\/3f55c099cde3bffdfd03be0c9d50584e1a131ba7.png\" alt=\"Question Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"question\"><h3 class=\"lc-gut-blog-post-interview__question\">\u00bfQu\u00e9 ciudades son prioritarias para Aqui tu Reforma?<\/h3><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__answer\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/01\/angel-amat.jpg\" alt=\"Answer Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"answer\"><p class=\"lc-gut-blog-post-interview__answer\"><strong>\u00c0ngel Amat<\/strong>: Priorizamos <strong>grandes \u00e1reas urbanas y ciudades con alta densidad residencial<\/strong>, as\u00ed como centros comerciales consolidados con buen tr\u00e1fico y un p\u00fablico alineado con el producto de reforma.<br><br>Madrid, Barcelona, Valencia, Sevilla, M\u00e1laga o Bilbao son clave, pero tambi\u00e9n ciudades medias donde el centro comercial act\u00faa como verdadero polo de atracci\u00f3n local.<\/p><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__question\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"\/wp-content\/uploads\/2025\/08\/3f55c099cde3bffdfd03be0c9d50584e1a131ba7.png\" alt=\"Question Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"question\"><h3 class=\"lc-gut-blog-post-interview__question\">\u00bfQu\u00e9 estrategias de marketing y captaci\u00f3n de clientes funcionan mejor para sus franquiciados?<\/h3><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__answer\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/01\/angel-amat.jpg\" alt=\"Answer Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"answer\"><p class=\"lc-gut-blog-post-interview__answer\"><strong>\u00c0ngel Amat<\/strong>: Realizamos campa\u00f1as globales de marca que refuerzan la confianza del usuario con las que potenciamos:\u00a0<br><br>&#8211; El <strong>modelo omnicanal<\/strong>: estrategia digital y tienda.<br>&#8211; El <strong>marketing local<\/strong>, apoyado por la central, da volumen y continuidad.<br>&#8211; Las <strong>alianzas locales y la visibilidad de marca<\/strong> refuerzan la confianza.<br><br>El licenciatario no depende solo de su red personal: entra en un sistema que genera oportunidades de forma continua.<\/p><\/div><\/div><\/div><\/div><\/div>\n\n<div class=\"lc-gut-blog-post-ai-summary\" style=\"border: 1px solid #33333333;\"><div class=\"lc-gut-blog-post-ai-summary__header\"><div class=\"lc-gut-blog-post-ai-summary__image-wrapper\" style=\"height:10px;\"><img decoding=\"async\" class=\"lc-gut-blog-post-ai-summary__image\" src=\"\/wp-content\/uploads\/2025\/08\/logo-connect.svg\" alt=\"AI Summary\" \/><\/div><div class=\"lc-gut-blog-post-ai-summary__titles\"><p class=\"lc-gut-blog-post-ai-summary__pre-heading\">Nuestro resumen EN<\/p><h2 class=\"lc-gut-blog-post-ai-summary__main-heading\" style=\"color: var(--primary);\">5 puntos clave<\/h2><p class=\"lc-gut-blog-post-ai-summary__post-heading\">PoR L&#039;EXPRESS CONNECT IA<\/p><p class=\"lc-gut-blog-post-ai-summary__subtitle\">(Verificado por nuestra redacci\u00f3n)<\/p><\/div><\/div><p class=\"lc-gut-blog-post-ai-summary__paragraph\">Aqu\u00ed tienes un resumen en cinco puntos clave del art\u00edculo sobre el tema: <strong>Aqui tu Reforma planea consolidar su red con m\u00e1s de 100 tiendas en los pr\u00f3ximos 5 a\u00f1os<\/strong>.<\/p><ul class=\"lc-gut-blog-post-ai-summary__list-items\"><li class=\"lc-gut-blog-post-ai-summary__list-item\"><h3 class=\"lc-gut-blog-post-ai-summary__list-heading\">Modelo de negocio diferenciado<\/h3><p class=\"lc-gut-blog-post-ai-summary__list-text\">Combina marca, tienda f\u00edsica, tecnolog\u00eda propia y metodolog\u00eda empresarial para garantizar eficiencia y experiencia del cliente.<\/p><\/li><li class=\"lc-gut-blog-post-ai-summary__list-item\"><h3 class=\"lc-gut-blog-post-ai-summary__list-heading\">Expansi\u00f3n en Espa\u00f1a<\/h3><p class=\"lc-gut-blog-post-ai-summary__list-text\">La empresa prev\u00e9 superar las 100 tiendas en los pr\u00f3ximos 3-5 a\u00f1os, priorizando grandes ciudades y centros comerciales estrat\u00e9gicos.<\/p><\/li><li class=\"lc-gut-blog-post-ai-summary__list-item\"><h3 class=\"lc-gut-blog-post-ai-summary__list-heading\">Apoyo al franquiciado<\/h3><p class=\"lc-gut-blog-post-ai-summary__list-text\">Acompa\u00f1a en selecci\u00f3n de local, personal, formaci\u00f3n y operaci\u00f3n, minimizando riesgos y acelerando la puesta en marcha.<\/p><\/li><li class=\"lc-gut-blog-post-ai-summary__list-item\"><h3 class=\"lc-gut-blog-post-ai-summary__list-heading\">Innovaci\u00f3n tecnol\u00f3gica<\/h3><p class=\"lc-gut-blog-post-ai-summary__list-text\">Utiliza inteligencia artificial para optimizar procesos y blockchain para certificaciones y trazabilidad de proyectos.<\/p><\/li><li class=\"lc-gut-blog-post-ai-summary__list-item\"><h3 class=\"lc-gut-blog-post-ai-summary__list-heading\">Rentabilidad y crecimiento<\/h3><p class=\"lc-gut-blog-post-ai-summary__list-text\">Tickets medios elevados y m\u00e1rgenes controlados permiten alcanzar el break even entre 12 y 18 meses, con un modelo escalable y sostenible.<\/p><\/li><\/ul><\/div>","protected":false},"excerpt":{"rendered":"<p>Aqu\u00ed tu Reforma impulsa su red de franquicias en Espa\u00f1a, priorizando grandes ciudades y centros comerciales. Entrevista a \u00c0ngel Amat, director de Expansion Retail en Aqui tu Reforma. \u00bfQu\u00e9 es Aqui tu Reforma? Aqu\u00ed tu Reforma es una marca espa\u00f1ola del sector de reformas de viviendas, enfocada en ofrecer soluciones integrales de renovaci\u00f3n del hogar [&hellip;]<\/p>\n","protected":false},"author":429,"featured_media":1521568,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Aqui tu Reforma planea tener m\u00e1s de 100 tiendas en 5 a\u00f1os","_seopress_titles_desc":"Aqu\u00ed tu Reforma impulsa su red de franquicias en Espa\u00f1a, priorizando grandes ciudades. 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