{"id":1479668,"date":"2025-12-16T06:00:00","date_gmt":"2025-12-16T05:00:00","guid":{"rendered":"https:\/\/lexpress-franchise.com\/es\/articulos\/abrir-tienda-kiko-milano\/"},"modified":"2025-11-19T15:14:10","modified_gmt":"2025-11-19T13:14:10","slug":"es-posible-abrir-una-tienda-kiko-milano-en-currentyear","status":"publish","type":"post","link":"https:\/\/lexpress-franchise.com\/es\/articulos\/abrir-tienda-kiko-milano\/","title":{"rendered":"\u00bfEs posible abrir una tienda\u202fKIKO Milano en 2026?"},"content":{"rendered":"\n<p><strong>En un momento en que el sector de la belleza sigue siendo uno de los m\u00e1s din\u00e1micos, muchos emprendedores se preguntan: \u00bfsigue siendo viable abrir una tienda de maquillaje de una marca reconocida como KIKO Milano? En este art\u00edculo te invitamos a descubrir las claves para responder a esa pregunta, desde su modelo de expansi\u00f3n hasta los requisitos legales y financieros que podr\u00eda implicar lanzar una tienda como la de KIKO en Espa\u00f1a hoy.<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-18993d20af28da81067954cb163ebbc3\">\u00bfQu\u00e9 es KIKO Milano?<\/h2>\n\n\n\n<p>KIKO Milano es una <strong>marca italiana de cosm\u00e9tica y maquillaje<\/strong> fundada en 1997. Su filosof\u00eda combina dise\u00f1o moderno, f\u00f3rmulas accesibles y una fuerte presencia en <em>retail <\/em>f\u00edsico. La empresa forma parte del <strong>grupo Percassi<\/strong>, un conglomerado empresarial.&nbsp;<\/p>\n\n\n\n<p>Desde sus primeros puntos de venta en Italia, KIKO ha crecido fuertemente bajo la direcci\u00f3n de Percassi, que ha impulsado su presencia en Europa, Asia y Am\u00e9rica. Gracias a ese respaldo, la marca ha podido <strong>invertir en tiendas propias, log\u00edstica y marketing<\/strong>, manteniendo un control total sobre su modelo de negocio y su identidad de marca.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-166059544341ffaee1afa7a4eea19537\">\u00bfCu\u00e1ntas tiendas tiene KIKO Milano en Espa\u00f1a y en el mundo?<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>En Espa\u00f1a<\/strong>: KIKO Milano tiene <strong>unas 160 tiendas<\/strong> repartidas por las principales ciudades y centros comerciales del pa\u00eds, adem\u00e1s de presencia online.<\/li>\n\n\n\n<li><strong>A nivel mundial<\/strong>: la red de KIKO <strong>supera los 1.000 puntos de venta<\/strong> en m\u00faltiples mercados (Europa, Asia, Latinoam\u00e9rica), con un modelo internacional muy activo.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-b2e743d1d18dd1b1e66c03de2970a7f1\">\u00bfSe puede abrir una tienda KIKO Milano o franquiciar en Espa\u00f1a en 2026?<\/h2>\n\n\n\n<p>Actualmente, KIKO Milano <strong>no ofrece un modelo de franquicia abierto en Espa\u00f1a<\/strong>. La marca opera principalmente con <strong>tiendas propias<\/strong>, controladas directamente por su matriz, el grupo Percassi, lo que le permite mantener la imagen, el servicio y la experiencia de compra de forma homog\u00e9nea. Esto significa que, a d\u00eda de hoy, no es posible abrir una tienda KIKO Milano con el sistema de franquicias.<\/p>\n\n\n\n<p>Para emprendedores interesados en el <a href=\"https:\/\/lexpress-franchise.com\/es\/articulos\/abrir-negocio-cosmetica\/\">negocio de la cosm\u00e9tica<\/a>, la alternativa es estudiar marcas que s\u00ed ofrezcan franquicias activas en Espa\u00f1a.<\/p>\n\n\n<div class=\"lf-gut-blog-post-cta-efference\" style=\"border-color: #ffe066;\"><div class=\"lf-gut-blog-post-cta-efference__icon\" style=\"color: #ffe066;\"><svg class=\"icon-thumb-up\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"35\" height=\"35\" viewBox=\"0 0 48 48\" fill=\"none\" style=\"color: #ffe066;\"><path fill=\"currentColor\" d=\"M21.4998 4.89989L20.8499 4.13985L20.8474 4.14202L21.4998 4.89989ZM26.5397 4.89989L27.1922 4.14197L27.1842 4.13526L26.5397 4.89989ZM29.6998 7.62011L30.3547 6.86441L30.3522 6.86223L29.6998 7.62011ZM40.4197 18.3401L41.1776 17.6877L41.1754 17.6851L40.4197 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29.6399V20.48H13.9998V29.6399H15.9998ZM15.9998 20.48C15.9998 20.2144 16.0287 20.0485 16.0604 19.9495C16.0888 19.8605 16.1152 19.837 16.121 19.8316C16.1424 19.812 16.2914 19.7 16.8798 19.7V17.7C16.1482 17.7 15.3571 17.8179 14.7685 18.3583C14.1585 18.9183 13.9998 19.7102 13.9998 20.48H15.9998ZM16.8798 19.7H17.8198V17.7H16.8798V19.7ZM17.8198 19.7C18.3941 19.7 18.5477 19.8104 18.574 19.8344C18.5776 19.8376 18.6998 19.9386 18.6998 20.48H20.6998C20.6998 19.7014 20.532 18.9123 19.9205 18.3556C19.3318 17.8195 18.5455 17.7 17.8198 17.7V19.7ZM18.6998 20.48V29.6399H20.6998V20.48H18.6998ZM18.6998 29.6399C18.6998 30.1755 18.5805 30.2788 18.5752 30.2838C18.5511 30.3061 18.3996 30.4199 17.8198 30.4199V32.4199C18.56 32.4199 19.3484 32.2937 19.9343 31.751C20.539 31.191 20.6998 30.4043 20.6998 29.6399H18.6998ZM17.8198 30.4199H16.8798V32.4199H17.8198V30.4199ZM16.8798 30.4199C16.2914 30.4199 16.1424 30.3079 16.121 30.2883C16.1152 30.2829 16.0888 30.2593 16.0604 30.1704C16.0287 30.0714 15.9998 29.9055 15.9998 29.6399H13.9998C13.9998 30.4097 14.1585 31.2015 14.7685 31.7616C15.3571 32.302 16.1482 32.4199 16.8798 32.4199V30.4199Z\"\/><\/svg><\/div><h3 class=\"lf-gut-blog-post-cta-efference__title lf-transform-none\">Situaci\u00f3n del sector de la belleza espa\u00f1ol en franquicia<\/h3><p class=\"lf-gut-blog-post-cta-efference__lede\">El sector de belleza\/est\u00e9tica cuenta en Espa\u00f1a con 35 franquicias, que est\u00e1n presentes en 51 pa\u00edses, con 1.245 establecimientos (el 6,59 % del total), de acuerdo con datos de la Asociaci\u00f3n Espa\u00f1ola de la Franquicia.<\/p><\/div>\n\n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-0b61be921298b4430ce2208fbc4f783e\">C\u00f3mo es el modelo de negocio de KIKO Milano<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Tiendas f\u00edsicas propias<\/strong>: KIKO opera muchas tiendas propias, lo que le permite mantener el control sobre imagen, formaci\u00f3n y producto.<\/li>\n\n\n\n<li><em><strong>E\u2011commerce<\/strong><\/em>: su tienda online es clave para alcanzar un p\u00fablico m\u00e1s amplio, con campa\u00f1as digitales y lanzamientos exclusivos.<\/li>\n\n\n\n<li><strong>Log\u00edstica centralizada<\/strong>: gesti\u00f3n de stock, control de calidad y cadena de suministro garantizados por Percassi.<\/li>\n\n\n\n<li><strong>Productos de gama media\u2011alta accesible<\/strong>: KIKO ofrece una amplia gama (maquillaje, cuidado de la piel, accesorios) con precios competitivos.<\/li>\n\n\n\n<li><strong>Marketing experiencial<\/strong>: las tiendas f\u00edsicas funcionan tambi\u00e9n como puntos de experiencia donde los clientes pueden probar productos, recibir asesoramiento y vivir la marca.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-cfecf8b926d20989d6d28c21f0588fed\">Alternativas de tiendas de maquillaje y cosm\u00e9tica que s\u00ed franquician en Espa\u00f1a en 2026<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1 &#8211; Yves Rocher<\/h3>\n\n\n\n<p>Marca de origen franc\u00e9s, con unas <strong>100 franquicias en Espa\u00f1a<\/strong>. Afirman ser \u201cbotanista, recolector, fabricante y distribuidor\u201d, en la documentaci\u00f3n sobre esta empresa de la Asociaci\u00f3n Espa\u00f1ola de la Franquicia\u201d. A\u00f1aden que \u201cYves Rocher es la \u00fanica marca mundial de cosm\u00e9tica que controla el 100 % del ciclo de vida de sus productos: de la planta a la piel de m\u00e1s de 20 millones de clientes\u201d.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u00bfCu\u00e1nto cuesta abrir una franquicia de Yves Rocher?<\/h4>\n\n\n\n<p>La inversi\u00f3n m\u00ednima necesaria es de <strong>90.000 \u20ac<\/strong> con un <a href=\"https:\/\/lexpress-franchise.com\/es\/articulos\/que-es-el-canon-de-entrada-de-una-franquicia\/\">canon de entrada<\/a> de 5.000 \u20ac.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2 &#8211; La Botica de los Perfumes<\/h3>\n\n\n\n<p>Tienen su sede en M\u00e9rida desde 2011. Es una cadena espa\u00f1ola <strong>especializada en perfumer\u00eda a granel<\/strong>, cosm\u00e9tica natural y aromas para el hogar. Se caracteriza por ofrecer productos naturales y precios accesibles. Aseguran en su web que \u201ccuenta con un gran n\u00famero de tiendas especializadas en toda Espa\u00f1a, con presencia en Portugal, Ruman\u00eda y Nueva Caledonia\u201d.<br><br>Para abrir una de sus franquicias <strong>no es necesario pagar canon ni royalties<\/strong>.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"840\" height=\"554\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/12\/interior-tienda-la-botica-de-los-perfumes.jpg\" alt=\"interior tienda la botica de los perfumes\" class=\"wp-image-1479752\" srcset=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/12\/interior-tienda-la-botica-de-los-perfumes.jpg 840w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/12\/interior-tienda-la-botica-de-los-perfumes-768x507.jpg 768w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/12\/interior-tienda-la-botica-de-los-perfumes-360x237.jpg 360w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/12\/interior-tienda-la-botica-de-los-perfumes-480x317.jpg 480w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/12\/interior-tienda-la-botica-de-los-perfumes-640x422.jpg 640w\" sizes=\"auto, (max-width: 840px) 100vw, 840px\" \/><figcaption class=\"wp-element-caption\"><em>Fuente imagen: nota de prensa La Botica de los Perfumes.<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">3 &#8211; Equivalenza<\/h3>\n\n\n\n<p>Describen en su web que son una \u201cempresa europea apasionada por el <strong>mundo de la perfumer\u00eda<\/strong>. Creamos perfumes de alta calidad, con ingredientes naturales, <em>ecofriendly<\/em> y a precios accesibles\u201d.&nbsp;<\/p>\n\n\n\n<p>Estas tres marcas pueden ser un comparador interesante frente a KIKO para potenciales emprendedores.<\/p>\n\n\n<div class=\"lf-gut-blog-post-cta-efference\" style=\"border-color: var(--primary);\"><div class=\"lf-gut-blog-post-cta-efference__icon\" style=\"color: var(--primary);\"><svg class=\"icon-thumb-up\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"35\" height=\"35\" viewBox=\"0 0 48 48\" fill=\"none\" style=\"color: var(--primary);\"><path fill=\"currentColor\" d=\"M21.4998 4.89989L20.8499 4.13985L20.8474 4.14202L21.4998 4.89989ZM26.5397 4.89989L27.1922 4.14197L27.1842 4.13526L26.5397 4.89989ZM29.6998 7.62011L30.3547 6.86441L30.3522 6.86223L29.6998 7.62011ZM40.4197 18.3401L41.1776 17.6877L41.1754 17.6851L40.4197 18.3401ZM43.1398 21.5L43.8998 20.8501L43.8977 20.8476L43.1398 21.5ZM43.1398 26.54L43.8977 27.1924L43.9044 27.1845L43.1398 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16.121 19.8316C16.1424 19.812 16.2914 19.7 16.8798 19.7V17.7C16.1482 17.7 15.3571 17.8179 14.7685 18.3583C14.1585 18.9183 13.9998 19.7102 13.9998 20.48H15.9998ZM16.8798 19.7H17.8198V17.7H16.8798V19.7ZM17.8198 19.7C18.3941 19.7 18.5477 19.8104 18.574 19.8344C18.5776 19.8376 18.6998 19.9386 18.6998 20.48H20.6998C20.6998 19.7014 20.532 18.9123 19.9205 18.3556C19.3318 17.8195 18.5455 17.7 17.8198 17.7V19.7ZM18.6998 20.48V29.6399H20.6998V20.48H18.6998ZM18.6998 29.6399C18.6998 30.1755 18.5805 30.2788 18.5752 30.2838C18.5511 30.3061 18.3996 30.4199 17.8198 30.4199V32.4199C18.56 32.4199 19.3484 32.2937 19.9343 31.751C20.539 31.191 20.6998 30.4043 20.6998 29.6399H18.6998ZM17.8198 30.4199H16.8798V32.4199H17.8198V30.4199ZM16.8798 30.4199C16.2914 30.4199 16.1424 30.3079 16.121 30.2883C16.1152 30.2829 16.0888 30.2593 16.0604 30.1704C16.0287 30.0714 15.9998 29.9055 15.9998 29.6399H13.9998C13.9998 30.4097 14.1585 31.2015 14.7685 31.7616C15.3571 32.302 16.1482 32.4199 16.8798 32.4199V30.4199Z\"\/><\/svg><\/div><span class=\"lf-gut-blog-post-cta-efference__title lf-transform-none\">LEER TAMBI\u00c9N<\/span><div class=\"lf-gut-blog-post-cta-efference__lede\">\n<div class=\"wp-block-lexpress-highlighted-text-v2 lf-gut-blog-post-cta-efference__lede\">\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/lexpress-franchise.com\/es\/articulos\/abrir-una-peluqueria\/\">C\u00f3mo abrir una peluquer\u00eda en Espa\u00f1a en 2026: gu\u00eda completa<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/lexpress-franchise.com\/es\/articulos\/franquicia-primor-en-espana-realmente-existe-y-es-posible-invertir-en-ella\/\">Franquicia Primor en Espa\u00f1a: \u00bfrealmente existe y es posible invertir en ella?<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div><\/div>\n\n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-3f33ce0d9c9f7d379dfdba3836f9a5ac\">C\u00f3mo evaluar la rentabilidad de una tienda de maquillaje en 2026<\/h2>\n\n\n\n<p>Para estimar la rentabilidad, hay que considerar:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Volumen de ventas esperado<\/strong>: con datos de tr\u00e1fico estimado, ticket medio (cu\u00e1nto gasta un cliente).<\/li>\n\n\n\n<li><strong>Margen bruto por producto<\/strong>: los cosm\u00e9ticos tienen m\u00e1rgenes variables.<\/li>\n\n\n\n<li><strong>Costes operativos<\/strong>: alquiler, personal, electricidad, marketing local.<\/li>\n\n\n\n<li><strong>Inversi\u00f3n inicial<\/strong>: obra, mobiliario, stock inicial, sistemas TPV.<\/li>\n\n\n\n<li><strong>Canal de ventas<\/strong>: porcentaje que vendes en tienda f\u00edsica vs online.<\/li>\n\n\n\n<li><strong>Costes de marketing<\/strong>: campa\u00f1as de lanzamiento, promociones, redes sociales.<\/li>\n\n\n\n<li><strong>Riesgos y amortizaci\u00f3n<\/strong>: cu\u00e1nto tiempo necesitas para <a href=\"https:\/\/lexpress-franchise.com\/es\/articulos\/esta-franquicia-es-rentable-claves-para-acertar-al-invertir\/\">recuperar la inversi\u00f3n<\/a> y generaci\u00f3n de flujo de caja.<\/li>\n<\/ul>\n\n\n\n<p>Tambi\u00e9n es clave hacer un plan financiero con varios escenarios (\u201coptimista\u201d, \u201cprudente\u201d, \u201cpesimista\u201d) para ver c\u00f3mo variar\u00eda la rentabilidad.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-7ff9cd83baffb9b4470eb9e6ebc078e3\">Costes fijos y variables al montar una tienda de maquillaje en 2026<\/h2>\n\n\n\n<table id=\"tablepress-160\" class=\"tablepress tablepress-id-160\">\n<thead>\n<tr class=\"row-1\">\n\t<th class=\"column-1\"><strong>Tipo de coste<\/strong><\/th><th class=\"column-2\"><strong>Ejemplos<\/strong><\/th><th class=\"column-3\"><strong>Impacto en la rentabilidad<\/strong><\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping\">\n<tr class=\"row-2\">\n\t<td class=\"column-1\"><strong>Costes fijos<\/strong><\/td><td class=\"column-2\">Alquiler del local, seguros, personal (salarios), licencias, amortizaci\u00f3n de mobiliario.<\/td><td class=\"column-3\">Son costes que hay que cubrir con ventas m\u00ednimas constantes.<\/td>\n<\/tr>\n<tr class=\"row-3\">\n\t<td class=\"column-1\"><strong>Costes variables<\/strong><\/td><td class=\"column-2\">Coste del producto (mercanc\u00eda), empaquetado promociones, comisiones de TPV, consumibles (bolsas, papel).<\/td><td class=\"column-3\">Crecen con las ventas: hay que optimizar el mix de productos para maximizar margen.<\/td>\n<\/tr>\n<tr class=\"row-4\">\n\t<td class=\"column-1\"><strong>Costes semi\u2011fijos<\/strong><\/td><td class=\"column-2\">Mantenimiento tecnol\u00f3gico (TPV, ordenador), sistema de iluminaci\u00f3n, marketing local.<\/td><td class=\"column-3\">No son completamente proporcionales a las ventas, pero se pueden ajustar seg\u00fan la estacionalidad.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\n\n<p>Al hacer el plan de negocio, ser\u00eda \u00fatil proyectar estos costes para <strong>3\u20115 a\u00f1os<\/strong> y estimar cu\u00e1ndo la tienda ser\u00e1 rentable.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>En un momento en que el sector de la belleza sigue siendo uno de los m\u00e1s din\u00e1micos, muchos emprendedores se preguntan: \u00bfsigue siendo viable abrir una tienda de maquillaje de una marca reconocida como KIKO Milano? En este art\u00edculo te invitamos a descubrir las claves para responder a esa pregunta, desde su modelo de expansi\u00f3n [&hellip;]<\/p>\n","protected":false},"author":429,"featured_media":1479672,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"\u00bfSe puede abrir una tienda\u202fKIKO Milano en %%currentyear%%?","_seopress_titles_desc":"Averigua si es posible abrir una tienda KIKO Milano en Espa\u00f1a, c\u00f3mo opera la marca y qu\u00e9 franquicias s\u00ed est\u00e1n disponibles en cosm\u00e9tica.","_seopress_robots_index":"","content-type":"","_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"296508,1473359,1473646,236094,256527,266629","_relevanssi_noindex_reason":"","footnotes":""},"categories":[802,1857],"tags":[],"type-de-post":[438],"class_list":{"0":"post-1479668","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-historias-de-emprendedores","8":"category-emprender","9":"type-de-post-articles"},"acf":[],"_links":{"self":[{"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/posts\/1479668","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/users\/429"}],"replies":[{"embeddable":true,"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/comments?post=1479668"}],"version-history":[{"count":2,"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/posts\/1479668\/revisions"}],"predecessor-version":[{"id":1615886,"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/posts\/1479668\/revisions\/1615886"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/media\/1479672"}],"wp:attachment":[{"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/media?parent=1479668"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/categories?post=1479668"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/tags?post=1479668"},{"taxonomy":"type-de-post","embeddable":true,"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/type-de-post?post=1479668"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}