{"id":1449083,"date":"2025-11-10T06:00:00","date_gmt":"2025-11-10T05:00:00","guid":{"rendered":"https:\/\/lexpress-franchise.com\/es\/ultimas-noticias\/socooc-apuesta-por-espana-como-mercado-estrategico\/"},"modified":"2025-10-10T10:58:31","modified_gmt":"2025-10-10T08:58:31","slug":"socooc-apuesta-por-espana-como-mercado-estrategico-20-tiendas-para-2028","status":"publish","type":"post","link":"https:\/\/lexpress-franchise.com\/es\/ultimas-noticias\/socooc-apuesta-por-espana-como-mercado-estrategico\/","title":{"rendered":"SoCoo\u2019c apuesta por Espa\u00f1a como mercado estrat\u00e9gico: 20 tiendas para 2028"},"content":{"rendered":"\n<p><strong>SoCoo\u2019c, la marca francesa de cocinas del grupo Fournier, inicia su expansi\u00f3n en Espa\u00f1a. Con m\u00e1s de 200 tiendas en Francia y un modelo basado en transparencia, codise\u00f1o y accesibilidad, la ense\u00f1a busca socios franquiciados locales para abrir 20 puntos de venta antes de 2028.<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<p>Matt Stephens (1983, Worcestershire) vive desde hace veinte a\u00f1os en Barcelona. Con m\u00e1s de diez a\u00f1os de experiencia en franquicias, ha trabajado en diferentes sectores, entre ellos <em>retail<\/em>, educaci\u00f3n y hosteler\u00eda. Se incorpor\u00f3 a Fournier en 2022 para llevar a cabo la expansi\u00f3n de <strong><a href=\"https:\/\/lexpress-franchise.com\/es\/franquicia\/mobalpa\/\">Mobalpa<\/a><\/strong> en el pa\u00eds, y desde 2025 tambi\u00e9n est\u00e1 encargado de la expansi\u00f3n de <strong>SoCoo\u2019c<\/strong>.<\/p>\n\n\n        <div class=\"lf-gut-franchise-slider-wrapper\" data-slider-id=\"lf-gut-franchise-slider-69e4d854260ee\">\n            <div class=\"lf-gut-franchise-slider swiper\">\n                <div class=\"swiper-wrapper\">\n                                            <div class=\"swiper-slide lf-gut-franchise-card\">\n                            <div class=\"lf-gut-franchise-image-wrapper\">\n                                <img decoding=\"async\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/07\/paysage-template-photos-site-360x240.png\" class=\"lf-gut-franchise-image\" alt=\"SoCoo&#039;c\">\n                                                                    <div class=\"lf-gut-franchise-logo-center\">\n                                        <img decoding=\"async\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/09\/socooc-150x150.png\" alt=\"Logo\">\n                                    <\/div>\n                                                            <\/div>\n                            <div class=\"lf-gut-franchise-content\">\n                                <div class=\"lf-gut-franchise-title-content\">\n                                    <div>\n                                        <p class=\"lf-gut-franchise-title\">SoCoo&#039;c<\/p>\n                                        <p class=\"lf-gut-franchise-tag-line\">L\u00edder en la fabricaci\u00f3n y distribuci\u00f3n de cocinas equipadas<\/p>\n                                    <\/div>\n                                    <ul class=\"lf-gut-franchise-info-list\">\n                                        <li>\n                                            <span class=\"lf-gut-icon\"><?xml version=\"1.0\" encoding=\"UTF-8\"?> <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M12.5852 21.9314H4.92807C3.01378 21.9314 2.05664 20.9355 2.05664 18.9438V10.9771C2.05664 8.98542 3.01378 7.98957 4.92807 7.98957M12.5852 21.9314C10.6709 21.9314 9.71378 20.9355 9.71378 18.9438M12.5852 21.9314H18.3281C20.2424 21.9314 21.1995 20.9355 21.1995 18.9438V5.00205C21.1995 3.01037 20.2424 2.01453 18.3281 2.01453H12.5852C10.6709 2.01453 9.71378 3.01037 9.71378 5.00205M4.92807 7.98957H9.71378M4.92807 7.98957V5.99789C4.92807 4.90247 5.7895 4.00621 6.84235 4.00621H9.81905C9.74248 4.30496 9.71378 4.63359 9.71378 5.00205M9.71378 7.98957V18.9438M9.71378 7.98957V5.00205M9.71378 18.9438V5.00205M13.5424 7.98957V12.9688M17.3709 7.98957V12.9688M5.88521 12.9688V16.9521M16.4138 16.9521H14.4995C13.9731 16.9521 13.5424 17.4003 13.5424 17.948V21.9314H17.3709V17.948C17.3709 17.4003 16.9402 16.9521 16.4138 16.9521Z\" stroke=\"#E53B12\" stroke-width=\"1.5\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg> <\/span>Mobiliario y decoraci\u00f3n                                        <\/li>\n                                        <li>\n                                            <span class=\"lf-gut-icon\"><?xml version=\"1.0\" encoding=\"UTF-8\"?> <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"19\" height=\"22\" viewBox=\"0 0 19 22\" fill=\"none\"><path d=\"M9.62821 12.2473C11.2775 12.2473 12.6145 10.8563 12.6145 9.14032C12.6145 7.42435 11.2775 6.03329 9.62821 6.03329C7.97893 6.03329 6.64192 7.42435 6.64192 9.14032C6.64192 10.8563 7.97893 12.2473 9.62821 12.2473Z\" stroke=\"#E53B12\" stroke-width=\"1.5\"><\/path><path d=\"M1.60735 7.32788C3.49292 -1.29611 15.7731 -1.28615 17.6491 7.33784C18.7498 12.3967 15.7252 16.6788 13.0739 19.3278C11.1501 21.2597 8.10635 21.2597 6.17292 19.3278C3.53121 16.6788 0.506638 12.3868 1.60735 7.32788Z\" stroke=\"#E53B12\" stroke-width=\"1.5\"><\/path><\/svg> <\/span>1 Local                                        <\/li>\n                                        <li>\n                                            <span class=\"lf-gut-icon\"><?xml version=\"1.0\" encoding=\"UTF-8\"?> <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><path d=\"M2.05664 9.19308H21.1995M5.88521 17.1598H7.7995M10.1924 17.1598H14.0209M6.30635 4.21387H16.9402C20.3476 4.21387 21.1995 5.09021 21.1995 8.58561V16.7615C21.1995 20.2569 20.3476 21.1332 16.9498 21.1332H6.30635C2.9085 21.1432 2.05664 20.2668 2.05664 16.7714V8.58561C2.05664 5.09021 2.9085 4.21387 6.30635 4.21387Z\" stroke=\"#E53B12\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg> <\/span>Canon de entrada: 60.000&nbsp;\u20ac                                        <\/li>\n                                                                            <\/ul>\n                                <\/div>\n                                <a class=\"lf-gut-franchise-button\" href=\"https:\/\/lexpress-franchise.com\/es\/franquicia\/socooc\/?demandedocumentation=1&#038;utm_source=media&#038;utm_medium=1449083&#038;utm_campaign=cta-slider\">\u00a1quiero m\u00e1s informaci\u00f3n!<\/a>\n                            <\/div>\n                        <\/div>\n                                                        <\/div>\n            <\/div>\n            <div class=\"lf-gut-franchise-slider-nav\">\n                <div class=\"swiper-button-prev\"><\/div>\n                <div class=\"swiper-button-next\"><\/div>\n            <\/div>\n        <\/div>\n        \n\n<div class=\"lc-gut-blog-post-interview\" style=\"--color: #e74c3c;\"><div class=\"lc-gut-blog-post-interview__header\"><h2 class=\"lc-gut-blog-post-interview__header-content\"><span class=\"lc-gut-blog-post-interview__number\">8<\/span><div class=\"lc-gut-blog-post-interview__header-text\"><span class=\"lc-gut-blog-post-interview__top-label\">preguntas&nbsp;<\/span><span class=\"lc-gut-blog-post-interview__subtitle\">a Matt Stephens, responsable de la expansi\u00f3n de SoCoo\u2019c en Espa\u00f1a<\/span><\/div><\/h2><\/div><div class=\"lc-gut-blog-post-interview__qa\"><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__question\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"\/wp-content\/uploads\/2025\/08\/3f55c099cde3bffdfd03be0c9d50584e1a131ba7.png\" alt=\"Question Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"question\"><h3 class=\"lc-gut-blog-post-interview__question\">\u00bfPuede presentar SoCoo\u2019c y sus or\u00edgenes?<\/h3><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__answer\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/10\/matt-stephens.jpg\" alt=\"Answer Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"answer\"><p class=\"lc-gut-blog-post-interview__answer\"><strong>Matt Stephens<\/strong>: SoCoo\u2019c es una <strong>marca francesa<\/strong> creada en 2007 por el grupo familiar Fournier, fabricante de muebles con sede en el coraz\u00f3n de los Alpes.<br><br>Su ambici\u00f3n: hacer que la <strong>cocina equipada<\/strong> sea accesible al mayor n\u00famero de personas, sin comprometer la calidad ni el estilo.<br><br>Su concepto se basa en <strong>tres pilares<\/strong>: transparencia, convivialidad y codise\u00f1o. En SoCoo\u2019c todo es claro \u2014desde el presupuesto hasta el plazo de entrega\u2014 y el cliente participa activamente en la creaci\u00f3n de su cocina, acompa\u00f1ado por nuestros asesores llamados <em>Kitcheners<\/em>.<br><br>Este <strong>enfoque simple, directo y alegre<\/strong> ha seducido a un amplio p\u00fablico y ha permitido que la marca se convierta, en quince a\u00f1os, en la cuarta ense\u00f1a del mercado franc\u00e9s de la cocina equipada. Hoy, SoCoo\u2019c cuenta con <strong>m\u00e1s de 200 tiendas<\/strong> y aspira a alcanzar los 270 puntos de venta en los pr\u00f3ximos a\u00f1os.<\/p><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__question\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"\/wp-content\/uploads\/2025\/08\/3f55c099cde3bffdfd03be0c9d50584e1a131ba7.png\" alt=\"Question Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"question\"><h3 class=\"lc-gut-blog-post-interview__question\">\u00bfQu\u00e9 distingue a SoCoo\u2019c de otras ense\u00f1as de cocinas, especialmente en t\u00e9rminos de dise\u00f1o?<\/h3><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__answer\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/10\/matt-stephens.jpg\" alt=\"Answer Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"answer\"><p class=\"lc-gut-blog-post-interview__answer\"><strong>Matt Stephens<\/strong>: SoCoo\u2019c ha replanteado por completo la <strong>experiencia de compra<\/strong> de una cocina.<br><br>Nuestra diferencia radica en un concepto de <strong>tienda participativa<\/strong> donde el cliente se convierte en protagonista de su proyecto. Gracias a un software 3D intuitivo, codise\u00f1a su cocina junto a su <em>Kitchener<\/em>, en un ambiente relajado pero profesional.<br><br>Priorizamos <strong>muebles inteligentes, de tendencia y f\u00e1ciles de personalizar<\/strong>, fabricados en Francia en las f\u00e1bricas del grupo Fournier, lo que garantiza una calidad duradera y una excelente relaci\u00f3n calidad-precio.<br><br>Finalmente, la <strong>transparencia total de los precios <\/strong>y el respeto al presupuesto est\u00e1n en el centro de nuestra promesa \u2014un enfoque poco com\u00fan en el mercado, que inspira confianza y fidelidad.<\/p><\/div><\/div><\/div><\/div><\/div>\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"840\" height=\"473\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/10\/cocina-socooc.png\" alt=\"cocina socoo'c\" class=\"wp-image-1449102\" srcset=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/10\/cocina-socooc.png 840w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/10\/cocina-socooc-768x432.png 768w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/10\/cocina-socooc-360x203.png 360w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/10\/cocina-socooc-480x270.png 480w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/10\/cocina-socooc-640x360.png 640w\" sizes=\"auto, (max-width: 840px) 100vw, 840px\" \/><\/figure>\n\n\n<div class=\"lc-gut-blog-post-interview\" style=\"--color: #e74c3c;\"><div class=\"lc-gut-blog-post-interview__qa\"><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__question\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"\/wp-content\/uploads\/2025\/08\/3f55c099cde3bffdfd03be0c9d50584e1a131ba7.png\" alt=\"Question Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"question\"><h3 class=\"lc-gut-blog-post-interview__question\">\u00bfPor qu\u00e9 el mercado espa\u00f1ol representa un eje estrat\u00e9gico en su expansi\u00f3n internacional?<\/h3><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__answer\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/10\/matt-stephens.jpg\" alt=\"Answer Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"answer\"><p class=\"lc-gut-blog-post-interview__answer\"><strong>Matt Stephens<\/strong>: Espa\u00f1a es un mercado muy prometedor para SoCoo\u2019c, con una <strong>fuerte din\u00e1mica inmobiliaria y una creciente demanda de renovaci\u00f3n<\/strong> y equipamiento interior.<br><br>Los consumidores espa\u00f1oles comparten muchas afinidades con nuestro p\u00fablico objetivo hist\u00f3rico: buscan <strong>productos de calidad<\/strong>, con dise\u00f1o y accesibles, pero tambi\u00e9n una experiencia de compra cercana y transparente.<br><br>Adem\u00e1s, el mercado de la cocina equipada sigue fragmentado en Espa\u00f1a, lo que ofrece grandes oportunidades para un actor diferenciador como SoCoo\u2019c.<br><br>Por eso, nuestro <strong>plan de desarrollo internacional<\/strong> hace de Espa\u00f1a un eje estrat\u00e9gico prioritario en los pr\u00f3ximos a\u00f1os.<\/p><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__question\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"\/wp-content\/uploads\/2025\/08\/3f55c099cde3bffdfd03be0c9d50584e1a131ba7.png\" alt=\"Question Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"question\"><h3 class=\"lc-gut-blog-post-interview__question\">\u00bfCu\u00e1les son sus objetivos de desarrollo en Espa\u00f1a de aqu\u00ed a 2028?<\/h3><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__answer\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/10\/matt-stephens.jpg\" alt=\"Answer Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"answer\"><p class=\"lc-gut-blog-post-interview__answer\"><strong>Matt Stephens: <\/strong>Nuestra ambici\u00f3n es clara: construir una <strong>red s\u00f3lida y sostenible de franquicias<\/strong> locales.<br><br>Aspiramos a abrir una <strong>veintena de puntos de venta de aqu\u00ed a 2028<\/strong>, priorizando grandes ciudades como Madrid, Barcelona, Valencia, Sevilla o Bilbao, pero tambi\u00e9n en zonas con fuerte potencial.<br><br>Queremos apoyarnos en alianzas s\u00f3lidas con emprendedores que compartan nuestros valores y nuestra visi\u00f3n a largo plazo.<\/p><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__question\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"\/wp-content\/uploads\/2025\/08\/3f55c099cde3bffdfd03be0c9d50584e1a131ba7.png\" alt=\"Question Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"question\"><h3 class=\"lc-gut-blog-post-interview__question\">\u00bfQu\u00e9 acompa\u00f1amiento ofrecen a los nuevos franquiciados?<\/h3><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__answer\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/10\/matt-stephens.jpg\" alt=\"Answer Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"answer\"><p class=\"lc-gut-blog-post-interview__answer\"><strong>Matt Stephens: <\/strong>El acompa\u00f1amiento es una de las grandes fortalezas de SoCoo\u2019c. Desde el primer contacto, cada futuro franquiciado disfruta de un recorrido estructurado y tranquilizador:<br><br>&#8211; Descubrimiento del grupo Fournier e inmersi\u00f3n en una tienda.<br>&#8211; Ayuda en la <strong><a href=\"https:\/\/lexpress-franchise.com\/es\/articulos\/claves-para-encontrar-la-ubicacion-adecuada-para-las-franquicias\/\">b\u00fasqueda del local<\/a><\/strong> y apoyo en la elaboraci\u00f3n del expediente financiero.<br>&#8211; Formaci\u00f3n completa en productos, ventas, gesti\u00f3n y herramientas digitales.<br>&#8211; Apoyo en marketing y comunicaci\u00f3n, con un plan de medios local adaptado, tanto offline como online.<br>&#8211; Y tras la apertura, <em>coaching<\/em> personalizado y seguimiento regular de los resultados para garantizar el crecimiento del punto de venta.<br><br>En SoCoo\u2019c, <strong>el franquiciado nunca est\u00e1 solo<\/strong>: se integra en una aut\u00e9ntica familia de emprendedores solidarios y cercanos.<\/p><\/div><\/div><\/div><\/div><\/div>\n\n<div class=\"lf-gut-blog-post-cta-efference\" style=\"border-color: var(--primary);\"><div class=\"lf-gut-blog-post-cta-efference__icon\" style=\"color: var(--primary);\"><svg class=\"icon-thumb-up\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"35\" height=\"35\" viewBox=\"0 0 48 48\" fill=\"none\" style=\"color: var(--primary);\"><path fill=\"currentColor\" d=\"M21.4998 4.89989L20.8499 4.13985L20.8474 4.14202L21.4998 4.89989ZM26.5397 4.89989L27.1922 4.14197L27.1842 4.13526L26.5397 4.89989ZM29.6998 7.62011L30.3547 6.86441L30.3522 6.86223L29.6998 7.62011ZM40.4197 18.3401L41.1776 17.6877L41.1754 17.6851L40.4197 18.3401ZM43.1398 21.5L43.8998 20.8501L43.8977 20.8476L43.1398 21.5ZM43.1398 26.54L43.8977 27.1924L43.9044 27.1845L43.1398 26.54ZM40.4197 29.6999L41.1754 30.3549L41.1776 30.3523L40.4197 29.6999ZM29.6998 40.4199L30.3521 41.1778L30.3547 41.1756L29.6998 40.4199ZM26.5397 43.1399L27.1896 43.8999L27.1921 43.8978L26.5397 43.1399ZM21.4998 43.1399L20.8474 43.8978L20.8553 43.9045L21.4998 43.1399ZM18.3398 40.4199L17.6849 41.1756L17.6874 41.1778L18.3398 40.4199ZM7.57978 29.6999L8.34803 29.0597L8.34206 29.0527L7.57978 29.6999ZM4.87977 26.52L4.11427 27.1635L4.11748 27.1672L4.87977 26.52ZM4.87977 21.52L4.11747 20.8728L4.11428 20.8766L4.87977 21.52ZM7.57978 18.3401L8.3421 18.9873L8.348 18.9803L7.57978 18.3401ZM18.3398 7.62011L17.6874 6.86223L17.6849 6.86442L18.3398 7.62011ZM22.6797 31.88L23.3869 31.1729L23.3416 31.1276L23.291 31.0886L22.6797 31.88ZM30.6198 30.4801L29.6694 30.1688L29.6583 30.2028L29.6496 30.2375L30.6198 30.4801ZM32.8597 23.64L31.917 23.3064L31.9131 23.3175L31.9094 23.3288L32.8597 23.64ZM26.3998 20.0802L25.4113 19.9286L25.4089 19.9442L25.407 19.9598L26.3998 20.0802ZM26.8597 17.0802L25.8819 16.8706L25.8758 16.8995L25.8713 16.9286L26.8597 17.0802ZM25.6398 15.0201L25.2859 15.9554L25.3046 15.9625L25.3235 15.9688L25.6398 15.0201ZM23.5798 15.68L22.7523 15.1185L22.7504 15.1213L23.5798 15.68ZM22.1496 5.65993C23.1528 4.80216 24.8649 4.79607 25.8953 5.66452L27.1842 4.13526C25.4146 2.64371 22.6067 2.63762 20.8499 4.13986L22.1496 5.65993ZM25.8873 5.65777L29.0474 8.37799L30.3522 6.86223L27.1921 4.14201L25.8873 5.65777ZM29.0448 8.3758C29.4608 8.73632 30.0056 9.02413 30.5348 9.22184C31.064 9.41956 31.6657 9.56005 32.2197 9.56005V7.56005C31.9738 7.56005 31.6155 7.49056 31.2347 7.34832C30.8539 7.20605 30.5387 7.0239 30.3547 6.86442L29.0448 8.3758ZM32.2197 9.56005H35.6198V7.56005H32.2197V9.56005ZM35.6198 9.56005C37.1875 9.56005 38.4797 10.8522 38.4797 12.4199H40.4797C40.4797 9.74759 38.292 7.56005 35.6198 7.56005V9.56005ZM38.4797 12.4199V15.8201H40.4797V12.4199H38.4797ZM38.4797 15.8201C38.4797 16.3655 38.6209 16.9672 38.8174 17.4959C39.0139 18.0247 39.3014 18.5765 39.6641 18.995L41.1754 17.6851C41.0181 17.5036 40.8356 17.1854 40.6921 16.7993C40.5486 16.4129 40.4797 16.0547 40.4797 15.8201H38.4797ZM39.6619 18.9925L42.3819 22.1524L43.8977 20.8476L41.1776 17.6877L39.6619 18.9925ZM42.3797 22.1499C43.2375 23.153 43.2436 24.8652 42.3751 25.8956L43.9044 27.1845C45.396 25.4149 45.402 22.607 43.8998 20.8501L42.3797 22.1499ZM42.3819 25.8876L39.6619 29.0476L41.1776 30.3523L43.8977 27.1924L42.3819 25.8876ZM39.6641 29.045C39.3035 29.461 39.0157 30.0058 38.818 30.535C38.6203 31.0642 38.4797 31.6659 38.4797 32.22H40.4797C40.4797 31.974 40.5492 31.6157 40.6915 31.2349C40.8338 30.8541 41.0159 30.5389 41.1754 30.3549L39.6641 29.045ZM38.4797 32.22V35.6201H40.4797V32.22H38.4797ZM38.4797 35.6201C38.4797 37.1878 37.1875 38.48 35.6198 38.48V40.48C38.292 40.48 40.4797 38.2924 40.4797 35.6201H38.4797ZM35.6198 38.48H32.2197V40.48H35.6198V38.48ZM32.2197 38.48C31.6744 38.48 31.0726 38.6211 30.544 38.8176C30.0152 39.014 29.4633 39.3015 29.0448 39.6642L30.3547 41.1756C30.5362 41.0183 30.8544 40.8358 31.2405 40.6923C31.6269 40.5488 31.9851 40.48 32.2197 40.48V38.48ZM29.0474 39.662L25.8874 42.382L27.1921 43.8978L30.3521 41.1778L29.0474 39.662ZM25.8899 42.3798C24.8867 43.2376 23.1746 43.2437 22.1442 42.3753L20.8553 43.9045C22.6249 45.3961 25.4328 45.4021 27.1896 43.8999L25.8899 42.3798ZM22.1521 42.382L18.9922 39.662L17.6874 41.1778L20.8474 43.8978L22.1521 42.382ZM18.9947 39.6642C18.5787 39.3037 18.0339 39.0159 17.5047 38.8182C16.9755 38.6205 16.3738 38.48 15.8198 38.48V40.48C16.0657 40.48 16.4241 40.5495 16.8048 40.6917C17.1856 40.834 17.5008 41.0161 17.6849 41.1756L18.9947 39.6642ZM15.8198 38.48H12.3597V40.48H15.8198V38.48ZM12.3597 38.48C10.792 38.48 9.49976 37.1878 9.49976 35.6201H7.49976C7.49976 38.2924 9.6875 40.48 12.3597 40.48V38.48ZM9.49976 35.6201V32.1999H7.49976V35.6201H9.49976ZM9.49976 32.1999C9.49976 31.6539 9.35826 31.0572 9.16508 30.5353C8.9714 30.0121 8.69178 29.4723 8.348 29.0598L6.81156 30.3401C6.96777 30.5276 7.14815 30.8478 7.28945 31.2296C7.43127 31.6127 7.49976 31.966 7.49976 32.1999H9.49976ZM8.34206 29.0527L5.64205 25.8728L4.11748 27.1672L6.81749 30.3472L8.34206 29.0527ZM5.64525 25.8766C4.79794 24.8685 4.79794 23.1715 5.64525 22.1635L4.11428 20.8766C2.64159 22.6285 2.64159 25.4115 4.11428 27.1635L5.64525 25.8766ZM5.64205 22.1672L8.34206 18.9873L6.81749 17.6928L4.11748 20.8728L5.64205 22.1672ZM8.348 18.9803C8.69178 18.5677 8.9714 18.028 9.16508 17.5047C9.35826 16.9828 9.49976 16.3861 9.49976 15.8401H7.49976C7.49976 16.074 7.43127 16.4273 7.28945 16.8104C7.14815 17.1922 6.96777 17.5124 6.81156 17.6999L8.348 18.9803ZM9.49976 15.8401V12.4199H7.49976V15.8401H9.49976ZM9.49976 12.4199C9.49976 10.8522 10.792 9.56005 12.3597 9.56005V7.56005C9.6875 7.56005 7.49976 9.74759 7.49976 12.4199H9.49976ZM12.3597 9.56005H15.8198V7.56005H12.3597V9.56005ZM15.8198 9.56005C16.3651 9.56005 16.9669 9.4189 17.4956 9.22247C18.0244 9.02599 18.5762 8.7385 18.9947 8.3758L17.6849 6.86442C17.5034 7.02171 17.1852 7.2042 16.799 7.34769C16.4127 7.49123 16.0544 7.56005 15.8198 7.56005V9.56005ZM18.9922 8.37798L22.1522 5.65777L20.8474 4.14202L17.6874 6.86224L18.9922 8.37798ZM19.1685 30.4314L22.0685 32.6714L23.291 31.0886L20.3911 28.8486L19.1685 30.4314ZM21.9726 32.5871C22.3408 32.9552 22.8395 33.1544 23.2304 33.2648C23.645 33.3819 24.0864 33.44 24.4598 33.44V31.44C24.2731 31.44 24.0145 31.4081 23.7741 31.3401C23.6565 31.3069 23.5592 31.2695 23.4859 31.233C23.4093 31.1948 23.3839 31.1699 23.3869 31.1729L21.9726 32.5871ZM24.4598 33.44H27.9998V31.44H24.4598V33.44ZM27.9998 33.44C28.799 33.44 29.5865 33.1456 30.2139 32.6881C30.842 32.2301 31.3818 31.5549 31.5899 30.7226L29.6496 30.2375C29.5777 30.5252 29.3675 30.83 29.0356 31.072C28.7031 31.3145 28.3205 31.44 27.9998 31.44V33.44ZM31.5701 30.7913L33.8101 23.9512L31.9094 23.3288L29.6694 30.1688L31.5701 30.7913ZM33.8025 23.9735C34.1312 23.0445 34.0165 22.0828 33.4742 21.3419C32.9352 20.6053 32.0571 20.2 31.0798 20.2V22.2C31.5024 22.2 31.7444 22.3647 31.8603 22.5231C31.973 22.6772 32.0483 22.9354 31.917 23.3064L33.8025 23.9735ZM31.0798 20.2H27.3398V22.2H31.0798V20.2ZM27.3398 20.2C27.3373 20.2 27.3416 20.1997 27.3504 20.2035C27.359 20.2074 27.3692 20.2142 27.3782 20.2243C27.3876 20.235 27.3914 20.2444 27.3923 20.2472C27.3932 20.2503 27.3881 20.2367 27.3925 20.2005L25.407 19.9598C25.2548 21.2156 26.1799 22.2 27.3398 22.2V20.2ZM27.3882 20.2317L27.8482 17.2317L25.8713 16.9286L25.4113 19.9286L27.3882 20.2317ZM27.8375 17.2897C28.1304 15.9229 27.2511 14.5031 25.956 14.0714L25.3235 15.9688C25.7084 16.0971 25.949 16.5575 25.8819 16.8706L27.8375 17.2897ZM25.9937 14.0848C25.3555 13.8433 24.6881 13.9027 24.1473 14.0902C23.612 14.2757 23.0868 14.6256 22.7523 15.1185L24.4072 16.2415C24.4528 16.1744 24.5875 16.0543 24.8023 15.9799C25.0114 15.9074 25.1841 15.9169 25.2859 15.9554L25.9937 14.0848ZM22.7504 15.1213L18.9104 20.8212L20.5691 21.9387L24.4091 16.2387L22.7504 15.1213ZM15.9998 29.6399V20.48H13.9998V29.6399H15.9998ZM15.9998 20.48C15.9998 20.2144 16.0287 20.0485 16.0604 19.9495C16.0888 19.8605 16.1152 19.837 16.121 19.8316C16.1424 19.812 16.2914 19.7 16.8798 19.7V17.7C16.1482 17.7 15.3571 17.8179 14.7685 18.3583C14.1585 18.9183 13.9998 19.7102 13.9998 20.48H15.9998ZM16.8798 19.7H17.8198V17.7H16.8798V19.7ZM17.8198 19.7C18.3941 19.7 18.5477 19.8104 18.574 19.8344C18.5776 19.8376 18.6998 19.9386 18.6998 20.48H20.6998C20.6998 19.7014 20.532 18.9123 19.9205 18.3556C19.3318 17.8195 18.5455 17.7 17.8198 17.7V19.7ZM18.6998 20.48V29.6399H20.6998V20.48H18.6998ZM18.6998 29.6399C18.6998 30.1755 18.5805 30.2788 18.5752 30.2838C18.5511 30.3061 18.3996 30.4199 17.8198 30.4199V32.4199C18.56 32.4199 19.3484 32.2937 19.9343 31.751C20.539 31.191 20.6998 30.4043 20.6998 29.6399H18.6998ZM17.8198 30.4199H16.8798V32.4199H17.8198V30.4199ZM16.8798 30.4199C16.2914 30.4199 16.1424 30.3079 16.121 30.2883C16.1152 30.2829 16.0888 30.2593 16.0604 30.1704C16.0287 30.0714 15.9998 29.9055 15.9998 29.6399H13.9998C13.9998 30.4097 14.1585 31.2015 14.7685 31.7616C15.3571 32.302 16.1482 32.4199 16.8798 32.4199V30.4199Z\"\/><\/svg><\/div><span class=\"lf-gut-blog-post-cta-efference__title lf-transform-none\">LEER TAMBI\u00c9N<br><\/span><div class=\"lf-gut-blog-post-cta-efference__lede\">\n<div class=\"wp-block-lexpress-highlighted-text-v2 lf-gut-blog-post-cta-efference__lede\">\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/lexpress-franchise.com\/es\/articulos\/franquiciador-significado-derechos-obligaciones-ventajas-y-mas\/\">Franquiciador: significado, derechos, obligaciones, ventajas y m\u00e1s<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/lexpress-franchise.com\/es\/articulos\/que-es-una-franquicia\/\">\u00bfQu\u00e9 es una franquicia? Definici\u00f3n, ventajas, desventajas y ejemplos<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div><\/div>\n\n<div class=\"lc-gut-blog-post-interview\" style=\"--color: #e74c3c;\"><div class=\"lc-gut-blog-post-interview__qa\"><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__question\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"\/wp-content\/uploads\/2025\/08\/3f55c099cde3bffdfd03be0c9d50584e1a131ba7.png\" alt=\"Question Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"question\"><h3 class=\"lc-gut-blog-post-interview__question\">\u00bfQu\u00e9 perfil buscan en un franquiciado de SoCoo\u2019c?<\/h3><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__answer\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/10\/matt-stephens.jpg\" alt=\"Answer Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"answer\"><p class=\"lc-gut-blog-post-interview__answer\"><strong>Matt Stephens: <\/strong>Buscamos, ante todo, <strong>personalidades emprendedoras, motivadas y cercanas<\/strong> al terreno. No es necesario ser especialista en cocinas: formamos a nuestros socios en todos los aspectos del oficio. Lo que cuenta es el esp\u00edritu comercial, la capacidad de gestionar un equipo y el gusto por el contacto con el cliente.<br><br>Nuestros mejores franquiciados comparten los valores que hacen el \u00e9xito de SoCoo\u2019c: cercan\u00eda, esp\u00edritu de equipo, vocaci\u00f3n de servicio y exigencia. Tambi\u00e9n creemos en <strong>la diversidad de trayectorias<\/strong> \u2014ya sea que provengan de la venta, la gesti\u00f3n o cualquier otro sector\u2014 lo esencial es tener ganas de emprender e implicarse humanamente en una gran aventura.<\/p><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__question\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"\/wp-content\/uploads\/2025\/08\/3f55c099cde3bffdfd03be0c9d50584e1a131ba7.png\" alt=\"Question Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"question\"><h3 class=\"lc-gut-blog-post-interview__question\">\u00bfQu\u00e9 modelo econ\u00f3mico proponen a los franquiciados en t\u00e9rminos de inversi\u00f3n inicial y retorno de la inversi\u00f3n?<\/h3><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__answer\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/10\/matt-stephens.jpg\" alt=\"Answer Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"answer\"><p class=\"lc-gut-blog-post-interview__answer\"><strong>Matt Stephens: <\/strong>El modelo SoCoo\u2019c ha sido dise\u00f1ado para ser accesible y rentable.<br><br>&#8211; <strong>Inversi\u00f3n global:<\/strong> unos 250.000 \u20ac, con una aportaci\u00f3n personal m\u00ednima de 60.000 \u20ac<br>&#8211; <strong><a href=\"https:\/\/lexpress-franchise.com\/es\/articulos\/que-es-el-canon-de-entrada-de-una-franquicia\/\">Canon de entrada<\/a>:<\/strong> ninguno (0 \u20ac)<br>&#8211; <strong>Superficie tipo:<\/strong> alrededor de 200 m\u00b2<br>&#8211; <strong>Rentabilidad media:<\/strong> 8 % de la facturaci\u00f3n<br>&#8211; <strong>Retorno estimado de la inversi\u00f3n:<\/strong> 3 a\u00f1os<br><br>Con una<strong> facturaci\u00f3n media de 2 M\u20ac por tienda<\/strong>, el modelo SoCoo\u2019c combina rendimiento econ\u00f3mico y acompa\u00f1amiento sostenible, dentro de una marca s\u00f3lida y reconocida.<\/p><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__question\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"\/wp-content\/uploads\/2025\/08\/3f55c099cde3bffdfd03be0c9d50584e1a131ba7.png\" alt=\"Question Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"question\"><h3 class=\"lc-gut-blog-post-interview__question\">\u00bfQu\u00e9 papel juega la log\u00edstica y la industrializaci\u00f3n en su modelo de franquicia?<\/h3><\/div><\/div><\/div><div class=\"lc-gut-blog-post-interview__item lc-gut-blog-post-interview__answer\"><div class=\"lc-gut-blog-post-interview__person-image-wrap\"><img decoding=\"async\" class=\"lc-gut-blog-post-interview__person-image\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2025\/10\/matt-stephens.jpg\" alt=\"Answer Person\" \/><\/div><div class=\"lc-gut-blog-post-interview__content\"><div class=\"answer\"><p class=\"lc-gut-blog-post-interview__answer\"><strong>Matt Stephens: <\/strong>La <strong>potencia industrial del grupo Fournier<\/strong> es un pilar central del modelo SoCoo\u2019c.<br><br>Todas nuestras cocinas se fabrican en Francia, en f\u00e1bricas modernas situadas en Th\u00f4nes, en Alta Saboya, en pleno coraz\u00f3n de los Alpes.<br><br>Esta <strong>integraci\u00f3n vertical<\/strong> \u2014fabricante, distribuidor y franquiciador\u2014 garantiza una calidad controlada, una log\u00edstica fluida y plazos fiables, a la vez que ofrece a nuestros franquiciados m\u00e1rgenes competitivos.<br><br>Tambi\u00e9n es una <strong>garant\u00eda de sostenibilidad<\/strong>: un aprovisionamiento controlado, trazabilidad total y una producci\u00f3n respetuosa con los est\u00e1ndares medioambientales europeos.<\/p><\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>SoCoo\u2019c, la marca francesa de cocinas del grupo Fournier, inicia su expansi\u00f3n en Espa\u00f1a. Con m\u00e1s de 200 tiendas en Francia y un modelo basado en transparencia, codise\u00f1o y accesibilidad, la ense\u00f1a busca socios franquiciados locales para abrir 20 puntos de venta antes de 2028. Matt Stephens (1983, Worcestershire) vive desde hace veinte a\u00f1os en [&hellip;]<\/p>\n","protected":false},"author":429,"featured_media":1449122,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"SoCoo\u2019c: Espa\u00f1a como mercado estrat\u00e9gico, 20 tiendas en 2028","_seopress_titles_desc":"Matt Stephens lidera la expansi\u00f3n de SoCoo\u2019c en Espa\u00f1a: innovaci\u00f3n, cercan\u00eda y cocinas equipadas de calidad \u201cmade in France\u201d.","_seopress_robots_index":"","content-type":"","_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"1408146,318119,313185,315161,304169,84112","_relevanssi_noindex_reason":"","footnotes":""},"categories":[841,893,1858,1865],"tags":[],"type-de-post":[2066],"class_list":{"0":"post-1449083","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-internacional","8":"category-sectores","9":"category-redes-de-franquicias","10":"category-abrir-en-el-extranjero","11":"type-de-post-articles-actualite"},"acf":[],"_links":{"self":[{"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/posts\/1449083","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/users\/429"}],"replies":[{"embeddable":true,"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/comments?post=1449083"}],"version-history":[{"count":2,"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/posts\/1449083\/revisions"}],"predecessor-version":[{"id":1617891,"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/posts\/1449083\/revisions\/1617891"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/media\/1449122"}],"wp:attachment":[{"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/media?parent=1449083"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/categories?post=1449083"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/tags?post=1449083"},{"taxonomy":"type-de-post","embeddable":true,"href":"https:\/\/lexpress-franchise.com\/es\/wp-json\/wp\/v2\/type-de-post?post=1449083"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}