{"id":1830978,"date":"2026-10-27T11:31:18","date_gmt":"2026-10-27T10:31:18","guid":{"rendered":"https:\/\/lexpress-franchise.com\/en-us\/news\/scenthound-veterinarian-franchisee-20-unit-raleigh-richmond\/"},"modified":"2026-10-27T10:41:59","modified_gmt":"2026-10-27T09:41:59","slug":"scenthound-veterinarian-franchisee-20-unit-raleigh-richmond","status":"publish","type":"post","link":"https:\/\/lexpress-franchise.com\/en-us\/news\/scenthound-veterinarian-franchisee-20-unit-raleigh-richmond\/","title":{"rendered":"Scenthound Brings on Veterinarian Franchisee for 20-Unit East Coast Expansion"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>A licensed veterinarian with more than 18 years of franchise experience has signed a 20-unit development agreement with <strong>Scenthound<\/strong>, the dog wellness <a href=\"https:\/\/lexpress-franchise.com\/en-us\/our-franchises\/\">franchise brand<\/a> in Jupiter, Florida. Dr. Jaime Pickett will open locations in the Raleigh, North Carolina and Richmond, Virginia markets, bringing a medical background to a brand positioning itself at the intersection of pet care and preventive health.<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<p class=\"wp-block-paragraph\">Founded in 2015, Scenthound has finalized development plans for more than <strong>300<\/strong> franchised and corporate-owned locations across <strong>30 states<\/strong>. The brand positions itself as a wellness service rather than a traditional grooming <a href=\"https:\/\/lexpress-franchise.com\/en-us\/our-franchises\/pet-care-services\/\">pet care franchise<\/a>, with recurring monthly memberships at its &#8220;Scenter&#8221; locations. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dr. Pickett&#8217;s background includes previous multi-unit franchising with <strong>Banfield Pet Hospital<\/strong> and <strong>Papa Johns<\/strong>, in addition to more than two decades of clinical experience in veterinary medicine. The Raleigh-Richmond deal marks one of the larger development agreements in Scenthound&#8217;s recent expansion history.<\/p>\n\n\n        <div class=\"lf-gut-franchise-slider-wrapper\" data-slider-id=\"lf-gut-franchise-slider-6ae0e8120a34c\">\n            <div class=\"lf-gut-franchise-slider swiper\">\n                <div class=\"swiper-wrapper\">\n                                            <div class=\"swiper-slide lf-gut-franchise-card\">\n                            <div class=\"lf-gut-franchise-image-wrapper\">\n                                <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/05\/hands-binoculars-480x188.png\" class=\"lf-gut-franchise-image\" alt=\"Scenthound\">\n                                                                    <div class=\"lf-gut-franchise-logo-center\">\n                                        <img decoding=\"async\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/10\/scenthound-logo.png\" alt=\"Logo\">\n                                    <\/div>\n                                                            <\/div>\n                            <div class=\"lf-gut-franchise-content\">\n                                <div class=\"lf-gut-franchise-title-content\">\n                                    <div>\n                                        <a class=\"lf-gut-franchise-header-link\" href=\"https:\/\/lexpress-franchise.com\/en-us\/franchise\/scenthound\/\">\n                                            <p class=\"lf-gut-franchise-title\">Scenthound<\/p>\n                                        <\/a>\n                                        <p class=\"lf-gut-franchise-tag-line\">Elevated care. Healthier pets. Happier humans<\/p>\n                                    <\/div>\n                                    <ul class=\"lf-gut-franchise-info-list\">\n                                        <li data-field=\"category\">\n                                            <span class=\"lf-gut-icon\"><?xml version=\"1.0\" encoding=\"UTF-8\"?> <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M12.5852 21.9314H4.92807C3.01378 21.9314 2.05664 20.9355 2.05664 18.9438V10.9771C2.05664 8.98542 3.01378 7.98957 4.92807 7.98957M12.5852 21.9314C10.6709 21.9314 9.71378 20.9355 9.71378 18.9438M12.5852 21.9314H18.3281C20.2424 21.9314 21.1995 20.9355 21.1995 18.9438V5.00205C21.1995 3.01037 20.2424 2.01453 18.3281 2.01453H12.5852C10.6709 2.01453 9.71378 3.01037 9.71378 5.00205M4.92807 7.98957H9.71378M4.92807 7.98957V5.99789C4.92807 4.90247 5.7895 4.00621 6.84235 4.00621H9.81905C9.74248 4.30496 9.71378 4.63359 9.71378 5.00205M9.71378 7.98957V18.9438M9.71378 7.98957V5.00205M9.71378 18.9438V5.00205M13.5424 7.98957V12.9688M17.3709 7.98957V12.9688M5.88521 12.9688V16.9521M16.4138 16.9521H14.4995C13.9731 16.9521 13.5424 17.4003 13.5424 17.948V21.9314H17.3709V17.948C17.3709 17.4003 16.9402 16.9521 16.4138 16.9521Z\" stroke=\"#E53B12\" stroke-width=\"1.5\" stroke-miterlimit=\"10\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg> <\/span>Personal Services                                        <\/li>\n                                                                                <li data-field=\"contribution\">\n                                            <span class=\"lf-gut-icon\"><?xml version=\"1.0\" encoding=\"UTF-8\"?> <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\"><path d=\"M2.05664 9.19308H21.1995M5.88521 17.1598H7.7995M10.1924 17.1598H14.0209M6.30635 4.21387H16.9402C20.3476 4.21387 21.1995 5.09021 21.1995 8.58561V16.7615C21.1995 20.2569 20.3476 21.1332 16.9498 21.1332H6.30635C2.9085 21.1432 2.05664 20.2668 2.05664 16.7714V8.58561C2.05664 5.09021 2.9085 4.21387 6.30635 4.21387Z\" stroke=\"#E53B12\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><\/path><\/svg> <\/span>Liquid capital: $150000                                        <\/li>\n                                                                            <\/ul>\n                                <\/div>\n                                                                <a class=\"lf-gut-franchise-button\" rel=\"follow\" href=\"https:\/\/lexpress-franchise.com\/en-us\/franchise\/scenthound\/?demandedocumentation=1&#038;utm_source=media&#038;utm_campaign=cta-slider&#038;utm_medium=https%3A%2F%2Flexpress-franchise.com%2Fen-us%2Fnews%2Fscenthound-veterinarian-franchisee-20-unit-raleigh-richmond%2F\">I want more info<\/a>\n                            <\/div>\n                        <\/div>\n                                                        <\/div>\n            <\/div>\n            <div class=\"lf-gut-franchise-slider-nav\">\n                <div class=\"swiper-button-prev\"><\/div>\n                <div class=\"swiper-button-next\"><\/div>\n            <\/div>\n        <\/div>\n        \n\n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-1\">A Veterinarian&#8217;s Perspective on the Pet Wellness Market<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Dr. Pickett&#8217;s career spans two industries that rarely overlap in franchise development: veterinary medicine and multi-unit restaurant operations. After running Banfield Pet Hospital units and Papa Johns locations, she chose Scenthound for its focus on routine wellness care rather than reactive treatment. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Her first &#8220;Scenter&#8221; locations are planned for the greater Richmond, Virginia area. The deal covers a 20-unit development schedule across both Raleigh and Richmond, two mid-sized metro markets in the Southeast with growing suburban pet ownership rates.<\/p>\n\n\n<div class=\"lc-gut-blog-post-author-quote\" style=\"--color: #e74c3c; \"><div class=\"lc-gut-blog-post-author-quote__content\"><div class=\"lc-gut-blog-post-author-quote__quote-wrapper\"><div class=\"lc-gut-blog-post-author-quote__svg-wrapper\"><svg class=\"lc-gut-blog-post-author-quote__svg\" width=\"56\" height=\"40\" viewBox=\"0 0 56 40\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M40.6 16.52H46.06C51.38 17.64 55.3 21.14 55.3 27.58C55.3 34.72 49.84 39.2 42.98 39.2C34.72 39.2 29.54 32.62 29.54 23.24C29.54 9.52 38.64 0.699999 55.58 0V5.04C46.62 6.3 41.3 9.52 40.6 16.52ZM10.92 16.52H16.52C21.84 17.64 25.76 21.14 25.76 27.58C25.76 34.72 20.3 39.2 13.44 39.2C5.18 39.2 0 32.62 0 23.24C0 9.52 9.1 0.699999 26.04 0V5.04C17.08 6.3 11.76 9.52 10.92 16.52Z\" fill=\"#e74c3c\"\/><\/svg><\/div><blockquote class=\"lc-gut-blog-post-author-quote__text\">I was really drawn to Scenthound because of their core values and culture, which I deeply resonate with.<\/blockquote><\/div><div class=\"lc-gut-blog-post-author-quote__author\"><div class=\"lc-gut-blog-post-author-quote__author-details\"><p class=\"lc-gut-blog-post-author-quote__author-pre-text\">A QUOTE FROM<\/p><p class=\"lc-gut-blog-post-author-quote__author-name\">Dr. Jaime Pickett<\/p><p class=\"lc-gut-blog-post-author-quote__author-title\">Franchisee and Licensed Veterinarian, Scenthound Raleigh and Richmond<\/p><\/div><\/div><\/div><\/div>\n\n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-2\">Scenthound&#8217;s Expansion Model and Franchise Investment<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Scenthound operates on a membership model, with recurring monthly plans covering routine cleaning, skin and coat care, and wellness checks. The brand&#8217;s 2026 <a href=\"https:\/\/lexpress-franchise.com\/en-us\/articles\/what-is-a-franchise-disclosure-document\/\">Franchise Disclosure Document<\/a> puts the total initial investment at <strong>$322,999 to $550,769<\/strong>, with a franchise fee of <strong>$49,900<\/strong> and a royalty of <strong>6%<\/strong> of gross revenue. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to the FDD, the average unit volume across <strong>69<\/strong> fully open locations in fiscal year 2025 was <strong>$507,331<\/strong>. Financial eligibility criteria include a minimum of <strong>$150,000<\/strong> in liquid capital and a net worth of at least <strong>$500,000<\/strong>. The brand is currently represented in 30 states, with more than 300 locations either open or in development.<\/p>\n\n\n<div class=\"lc-gut-blog-post-stats\"><div class=\"lc-gut-blog-post-stats__item\"><div class=\"lc-gut-blog-post-stats__content\"><div class=\"lc-gut-blog-post-stats__number-wrapper\"><span class=\"lc-gut-blog-post-stats__number\" style=\"color: var(--primary);\">$507,331<\/span><\/div><div class=\"lc-gut-blog-post-stats__text-wrapper\"><p class=\"lc-gut-blog-post-stats__text\">Average unit volume across 69 fully open Scenthound locations in fiscal year 2025, according to the brand&#8217;s 2026 Franchise Disclosure Document.<\/p><\/div><\/div><div class=\"lc-gut-blog-post-stats__image-wrapper\"><img decoding=\"async\" class=\"lc-gut-blog-post-stats__image\" src=\"\/wp-content\/uploads\/2025\/08\/2cc7581fe8eaafe8c0787403cad27a5cede7f9a6.png\" alt=\"Stats illustration\" \/><\/div><\/div><\/div>\n\n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-3\">Pet Industry Growth and the East Coast Expansion<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The pet services sector has attracted increased franchise investment in recent years, driven by sustained growth in household pet ownership and a shift in consumer spending toward health-oriented pet care. The global pet industry is projected to reach <strong>$277 billion<\/strong> by 2030, according to figures cited by Scenthound. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For the brand&#8217;s Chief Operating Officer, Dr. Pickett&#8217;s dual background makes her an unusual but strategically relevant<a href=\"https:\/\/lexpress-franchise.com\/en-us\/articles\/franchise-franchisee-franchisor-roles-responsibilities\/\"> franchisee<\/a>. &#8220;Jaime&#8217;s unique combination of franchise expertise and passion for pet wellness makes her an incredible addition,&#8221; notes <strong>Josh Lyon, Chief Operating Officer, Scenthound<\/strong>. The Raleigh and Richmond markets continue a pattern of East Coast expansion that has characterized Scenthound&#8217;s recent development strategy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-4\">First Locations and the Road to 300<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Dr. Pickett plans to open her first Scenthound locations in the greater Richmond area, with the Raleigh market following in subsequent development phases. Scenthound lFaunched its first Richmond-area location in Chesterfield, Virginia in May 2026, giving the brand an established presence in the market ahead of her planned openings. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With more than 300 locations either open or in development across 30 states, the brand is approaching a scale that its leadership has described as a significant milestone. Franchisees interested in Scenthound development can reach the franchise team through scenthoundfranchising.com.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>This content is provided for informational purposes only and does not constitute legal, tax, financial, or professional advice. Laws and regulations vary by state and individual circumstances and may change over time. Readers should consult a qualified attorney, tax professional, or other licensed professional regarding their specific situation. Nothing herein creates an attorney-client relationship.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A licensed veterinarian with more than 18 years of franchise experience has signed a 20-unit development agreement with Scenthound, the dog wellness franchise brand in Jupiter, Florida. Dr. Jaime Pickett will open locations in the Raleigh, North Carolina and Richmond, Virginia markets, bringing a medical background to a brand positioning itself at the intersection of [&hellip;]<\/p>\n","protected":false},"author":788,"featured_media":1831017,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"Scenthound Veterinarian Signs 20-Unit East Coast Franchise Deal","_seopress_titles_desc":"Dr. Jaime Pickett signs a 20-unit Scenthound deal in Raleigh and Richmond; investment starts at $322,999, with 2025 AUV of $507,331.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"content-type":"","_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"1824191,1815336,1812754,1816123,1614685,1562689","_relevanssi_noindex_reason":"","footnotes":""},"categories":[3594],"tags":[],"type-de-post":[2066],"class_list":["post-1830978","post","type-post","status-publish","format-standard","has-post-thumbnail","category-franchise-networks","type-de-post-articles-actualite"],"acf":[],"permalink_manager":null,"_links":{"self":[{"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/posts\/1830978","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/users\/788"}],"replies":[{"embeddable":true,"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/comments?post=1830978"}],"version-history":[{"count":4,"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/posts\/1830978\/revisions"}],"predecessor-version":[{"id":1831049,"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/posts\/1830978\/revisions\/1831049"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/media\/1831017"}],"wp:attachment":[{"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/media?parent=1830978"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/categories?post=1830978"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/tags?post=1830978"},{"taxonomy":"type-de-post","embeddable":true,"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/type-de-post?post=1830978"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}