{"id":1786943,"date":"2026-06-29T12:06:07","date_gmt":"2026-06-29T10:06:07","guid":{"rendered":"https:\/\/lexpress-franchise.com\/en-us\/news\/round-table-pizza-opens-its-first-military-base-location-at-fort-bliss-texas\/"},"modified":"2026-06-29T11:19:08","modified_gmt":"2026-06-29T09:19:08","slug":"round-table-pizza-opens-its-first-military-base-location-at-fort-bliss-texas","status":"publish","type":"post","link":"https:\/\/lexpress-franchise.com\/en-us\/news\/round-table-pizza-opens-its-first-military-base-location-at-fort-bliss-texas\/","title":{"rendered":"Round Table Pizza Opens Its First Military Base Location at Fort Bliss, Texas"},"content":{"rendered":"<p><!-- ARTICLE START --><\/p>\n\n\n<p class=\"wp-block-paragraph\"><strong>FAT Brands&#8217; franchise brand <a href=\"https:\/\/lexpress-franchise.com\/en-us\/franchise\/round-table-pizza\/\">Round Table Pizza<\/a> has opened its first-ever U.S. military base location, at Fort Bliss in El Paso, Texas. The opening marks a new chapter in the <a href=\"https:\/\/lexpress-franchise.com\/en-us\/our-franchises\/\">franchise brand&#8217;s<\/a> expansion into non-traditional venues, bringing the pizza chain to active-duty service members and their families stationed at one of the largest U.S. Army installations in the country.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Round Table Pizza<\/strong>, founded in 1959 and now part of the <strong>FAT Brands<\/strong> portfolio, has historically concentrated its footprint across the Western United States. The Fort Bliss opening represents a deliberate step toward non-traditional real estate, a strategy that a growing number of <a href=\"https:\/\/lexpress-franchise.com\/en-us\/articles\/what-is-a-franchise\/\">franchise systems<\/a> are pursuing to access captive, consistent customer bases beyond standard retail corridors.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-b2952e3ef69b7d44a97d6b56e6331c0d\">Fort Bliss: Round Table Pizza&#8217;s First Military Installation<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The new location is situated at <strong>13471 Sergeant Major Blvd, Fort Bliss, TX 79916<\/strong>, operating Sunday through Thursday from 10 a.m. to 11 p.m. and Friday through Saturday from 10 a.m. to midnight. The restaurant is designed to serve active-duty personnel, their families, and base staff. &#8220;Opening at Fort Bliss represents an exciting new development for the brand as we continue to grow in non-traditional locations,&#8221; said <strong>David Pear, President of Round Table Pizza<\/strong>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/06\/el-paso-border-map-airport.png\" alt=\"el paso ciudad juarez border map with airport pin\" class=\"wp-image-1786970\" srcset=\"https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/06\/el-paso-border-map-airport.png 1920w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/06\/el-paso-border-map-airport-768x432.png 768w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/06\/el-paso-border-map-airport-360x203.png 360w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/06\/el-paso-border-map-airport-480x270.png 480w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/06\/el-paso-border-map-airport-640x360.png 640w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/06\/el-paso-border-map-airport-960x540.png 960w, https:\/\/lexpress-franchise.com\/wp-content\/uploads\/2026\/06\/el-paso-border-map-airport-1168x657.png 1168w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-c7abbdaaa7f4acd3827a88c244b6ffe3\">FAT Brands and the Non-Traditional Venue Playbook<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>FAT Brands<\/strong> operates a portfolio that includes Fatburger, Johnny Rockets, Marble Slab Creamery, and Marble Slab, among others. Non-traditional venues, which encompass military bases, airports, universities, stadiums, and transit hubs, have become an increasingly significant development channel for multi-brand operators. These sites offer year-round traffic and reduced direct competition from street-level rivals. For <strong>Round Table Pizza<\/strong>, Fort Bliss provides a test case for replicating the model across other U.S. military installations.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-2c600b53f582ca3c326e1a866805c1fe\">A Proof-of-Concept for Further Military Partnerships<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Round Table Pizza<\/strong> has positioned the Fort Bliss opening as a proof-of-concept for future military base partnerships. According to President <strong>David Pear<\/strong>, the brand&#8217;s aim is to create a welcoming dining experience for the installation&#8217;s personnel. The opening aligns with a broader FAT Brands strategy of expanding brand presence through alternative channels, alongside its traditional franchise development pipeline. No additional military base agreements have been publicly announced at this stage.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>This content is provided for informational purposes only and does not constitute legal, tax, financial, or professional advice. Laws and regulations vary by state and individual circumstances and may change over time. Readers should consult a qualified attorney, tax professional, or other licensed professional regarding their specific situation. Nothing herein creates an attorney-client relationship.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>FAT Brands&#8217; franchise brand Round Table Pizza has opened its first-ever U.S. military base location, at Fort Bliss in El Paso, Texas. The opening marks a new chapter in the franchise brand&#8217;s expansion into non-traditional venues, bringing the pizza chain to active-duty service members and their families stationed at one of the largest U.S. Army [&hellip;]<\/p>\n","protected":false},"author":788,"featured_media":1786949,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"Round Table Pizza Opens First Military Base Location","_seopress_titles_desc":"Round Table Pizza opened its first U.S. military base location at Fort Bliss, Texas, expanding FAT Brands' non-traditional footprint.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"content-type":"","_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[3594],"tags":[],"type-de-post":[2066],"class_list":["post-1786943","post","type-post","status-publish","format-standard","has-post-thumbnail","category-franchise-networks","type-de-post-articles-actualite"],"acf":[],"_links":{"self":[{"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/posts\/1786943","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/users\/788"}],"replies":[{"embeddable":true,"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/comments?post=1786943"}],"version-history":[{"count":5,"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/posts\/1786943\/revisions"}],"predecessor-version":[{"id":1786977,"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/posts\/1786943\/revisions\/1786977"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/media\/1786949"}],"wp:attachment":[{"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/media?parent=1786943"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/categories?post=1786943"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/tags?post=1786943"},{"taxonomy":"type-de-post","embeddable":true,"href":"https:\/\/lexpress-franchise.com\/en-us\/wp-json\/wp\/v2\/type-de-post?post=1786943"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}